To become a successful Blogger there has not any alternative of building
mailing list. Mailing list building helps to grow your Blog steadily. There are
many Blogger using different newsletter list building services but not cleverly.
Because before using any mail service you must consider the pricing plan. Due to
lack of proper knowledge we are spending lot of money for list building, but we
can use many good newsletter services in competitive price.
I know that as a Blogger you are trying to build your email list. And
most of you spending much time and money for building email list. There are
many email newsletter service available, those who are providing outstanding
service but if you are a savvy Blogger then your first choice would be free
plan service with premium like services and features. For this reason I am here to share with you a
super affordable email marketing online tool, which is called MailerLite.
What is MailerLite?
MailerLite is an extremely affordable and simple email marketing tools,
and this is very generous for their users. MailerLite is a Lithuania based
email marketing (Software, Services and Newsletter) company and they have emerged
rapidly globally.
You may think there are other email newsletter service provider is
better than MailerLite but in real MailerLite is best. You should go with their
name that “Lite”, trust me this is not light in features, rather MailerLite has
most amazing feature that every users would love to build their mailing list.
Features of MailerLite
The main feature of MailerLite is simplicity, at a very affordable cost.
Even MailerLite provides a bunch of free services which will cost you money in
other email marketing tools. There are some special features that made
MailerLite standout over the crowed.
1#Drag-and-drop
Newsletter Editor: You will be astonished by viewing MailerLite simple and beautiful
email newsletters editor. The best part of their newsletter editor is
drag-and-drop feature. However you can work smoothly on their Newsletter editor.
2#Built-in photo
editing: Do you need to crop, resize and edit photo for your news container
section then don’t worry you can use MailerLite built-in tools. This will
enable you to give a new shape on your images. You don’t need to use any other
photo editing software to make your photos look good.
3#Subscriber
Management: Another great feature of MailerLite is subscriber management. Are you
using Feedburner or any other newsletter service? And now you are planning to
switch to MailerLite? Then don’t worry you can easily import your all email
subscriber into MailerLite instantly. Just you need to upload your subscriber’s
CSV (Comma Separated values) file to MailerLite and they will handle the rest -
unsubscribe, bounces and more.
4#Track Newsletter
Results: You might want to see your newsletter performance report, because you
care about your Blog subscription growth rate. MailerLite provides a complete tracking
report, like how many subscribers opens your email, clicks, unsubscribe report,
spam complaints, bounces, clicked on email link or not (link activity), reading
environment and much more.
5#A/B Split Testing: Generally A/B split test run to make
comparison between 2 email campaigns. You can send two slightly different
emails from MailerLite, and they will send the best version of the email to your
subscribers.
6#Webforms for your
website: Newsletter subscription growth rate depends of signup forms design. You
can create an eye-catching and simple subscription form to collect subscriber
by using MailerLite Webform Builder. You can easily make them fit according to
your brand and style.
7#Email
Autoresponders: This is the most important part of any email marketing tool. However to avail this service you
have to spend couple of extra Dollar per month. But MailerLite provides
Autoresponder service completely free of cost. You can create and schedule
automated emails to deliver your contents. In addition you can send welcome messages,
birthday greetings, and other date-based campaigns to your subscribers.
8#RSS to Email: Most of the Blog uses
RSS feed to publish their Blog feed and Blogger Platform users user Feedburner
to deliver contents directly in to the subscriber email. MailerLite has RSS to
Email feature which will help you to deliver your new Blog content automatically
to your subscribers. MailerLite allows monthly unlimited email to send to your
subscriber.
9#Auto Resend: After sending email
under a campaign you may have seen subscriber didn’t open your email. In this
case you can set auto resend feature that will increase your email open rate. MailerLite do this job wisely, those
recipients who didn’t open your first campaign or didn’t click any link they
will receive the email from Auto resend feature.
10#Free newsletter
templates: Most of the email newsletter service provider allows only single default
email template which you might not like. But MailerLite offer a range of
pre-designed email templates to help you deliver the best looking content. Even
you can customize the pre-designed email templates on MailerLite.
11#iPad Subscribe App:
This
is a handy app to collect new subscribers at your store, trade show, event or
any other place. This feature introduced for mass people where they might like
to join your subscriber list.
12#Mobile-Friendly: You may don’t have
time to sit in front of your Desktop or Laptop. But you love to use your mobile
phone to check your Blogging staff. Don’t worry MailerLite is compatible with
all Smart devices. So you can manage your newsletter from your Smartphone.
13#Affordable Cost: Certainly MailerLite
is affordable for any Small Business. You can start Plan from $10/mo and
maximum plan price is $100/mo. However
under free Plan you can collect 1000 subscriber with unlimited email.
14#Superior Customer
Support: MailerLite provides 24/7 superior customer support via live chat, email
and phone. Whatever your plan you will get quick response from MailerLite team.
In case of other email newsletter service provide this is very hard to get responsive
from them with free account.
How to Get a Forever Free Plan from MailerLite?
You can easily register with MailerLite and after registeration with MailerLite
you will get a free account. MailerLite’s free account allows the users to
collect up to 1000 subscribers and you can send unlimited email every month. And
this plan is free forever without any restriction. Even you don’t have to add
your credit card information. Signup process will take only 10 seconds.
Step #1: Visit “MailerLite.com” and click “SIGN UP FREE” button from the top.
Step #2: Now write your
Name, Email address and select a strong password, after that click “CREATE MY ACCOUNT” button.
That’s it you are ready to get forever free plan from MailerLite. However
they will take little time to approve your account. However you can upgrade
your free account to paid account anytime to avail other features from MailerLite.
How to Integrate MailerLite in your WordPress Site?
For WordPress platform user MailerLite provides Plugin to manage your
newsletter service without extra effort. You can installation plugin from MailerLite
site. To download the MailerLite plugin (.zip file), for your WordPress site please
visit the below URL.
https://app.mailerlite.com/integrations/wordpress/
After downloading the Plugin you can upload the Plugin .zip file in
WordPress directly. But alternatively you can search and Install the MailerLite
WordPress plugins from WordPress plugin directory.
Step #1: Login to your “WordPress” Site and Go to Dashboard.
Step #2: From left sidebar
Click on “Plugins”.
Step #3: And click “Add New” at the top of the “Add Plugins” page and search for “MailerLite plugin”.
Step #4: Simply click “Install Now” to Install the plugin and
activate it by clicking on “Activate
Plugin” URL.
If you face any trouble then please use alternative method. Just
download the Plugin file and upload it in WordPress site.
How to Integrate MailerLite in your Blogger Site?
In case of Blogger Platform you have to use MailerLite Webforms code.
You can create and get Webforms code from script by visiting below URL.
- https://app.mailerlite.com/webforms/
After generating MailerLite Webforms code snippet you can add it at the
below/end of all Blog post. Please follow the
Step #1: Log in to your Blogger account and Go to your Blogger
Dashboard
Step #2: Click on -> Template ->
Edit HTML
Step #3: Find this code <data:post.body/> or <div class='post-footer'>
Step #4: Paste the webforms code snippet after/below <data:post.body/>
or <div class='post-footer'> code.
or <div class='post-footer'> code.
Step #5: Now hit the "Save template" button.
How to Integrate MailerLite in your Facebook Page?
This is a great option to increase your newsletter subscriber from
Facebook fan page. MailerLite has 1 click option to integrated newsletter
webforms in your Facebook fan page.
Step #1: Log in to your “MailerLite” account and visit the
below URL
- https://app.mailerlite.com/integrations/facebook/
Step #2: Now click “Login with Facebook” button. And it
will automatically add a tab on your facebook page. You can give different
title on your MailerLite tab.
Step #3: You can add separate webform
by click on “Add webform to facebook”
button from the top.
I hope you have to clear idea about integrating MailerLite newsletter
service in yoru Blog and Facebook. And it will help you to increase your
newsletter subscriber rapidly.
However MailerLite has some strong automated
tools which will help you to keep in touch with your subscribers. Happy
Blogging.