7 Black Hat SEO Techniques That Are Killing Your Google Ranking

<div class="separator" style="clear: both; text-align: center;"> <img alt="seven Black hat seo techniques that kill your growth!" border="0" data-original-height="800" data-original-width="1200" src="https://1.bp.blogspot.com/-dOUFijyqJMs/WztLQbrKklI/AAAAAAAARb0/xEPOmCnd_KQl7OAT-EC3eaWuvmpVpxI8QCLcBGAs/s1600/7%2BBlack%2BHat%2BSEO%2BTechniques%2BThat%2BAre%2BKilling%2BYour%2BGoogle%2BRanking.jpg" title="7 Black Hat SEO Techniques That Are Killing Your Google Ranking" /></div> <div style="text-align: center;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;">If the results of any <a href="https://serpbook.com/">SERP keyword tracker</a> show that you are ranking poorly, you may have to look at the SEO tactics that you use. There are two categories of approaches: white hat and black hat SEO. In practice, Black Hat SEO covers all the methods that you can use to cheat the Google search algorithm. However, the most important thing about them that you need to know is that they can compromise your performance. Nowadays, Google is clever enough to detect and punish the use of such tactics. Here is a list of some of the Black Hat SEO techniques that are killing your Google ranking. </span><br /> <span style="font-family: inherit;"><br /></span> <br /> <ul> <li>Keyword Stuffing </li> <li>Using spun content </li> <li>Spamming Social Media </li> <li>Using Private Blog Networks </li> <li>Hiding text that contains keywords </li> <li>Buying links</li> <li>Cloaking </li> </ul> </div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">1. Keyword Stuffing </span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">Keyword stuffing refers to the method of piling specific words in website content. Traditionally, Google tends to rate highly those pages that have the right keywords within the content. At first, some clever fellows thought that it was possible to trick the algorithm by including an abnormally enormous number of keywords in the text. Well, this trick worked for some time. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Nowadays, the Google algorithm deliberately reads all the content that is on pages and detects an over usage of keywords. Therefore, if you are fond of using very many keywords in your content, then the chances are that Google detects this as a black hat SEO and penalizes you for it. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">2. Using spun content </span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">Google places a premium on original, well-written and relevant content. You should always remember that the company seeks to help people get the best information that they need when they conduct online searches. It is for this reason that Google punishes content that is not original. Content spinning works by cleverly changing a few lines of original text to make it appear different from the first one. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Spinning content is bad for two reasons. First, it undermines the willingness of Google to provide its users with essential and useful content. Second, when you spin content, you deliberately steal the rights of the website on which the original content was published. Content is expensive. Therefore, for you to succeed in your SEO performance, you must be willing to invest in premium content as opposed to using unoriginal and useless materials. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">3. Spamming Social Media </span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">Social networks can be important sources of traffic to your site. However, it takes patience and a high level of intelligence to successfully use social media as a source of potential clients for your products. The basic approach is that you can integrate social media sites on your website. Under this approach, you can repost your content on leading social media sites as a way of attracting people to your website. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">As much as this approach works, it takes a very long time. In some cases, some individuals try to jump the gun by sending links to their sites directly to social media users. In some cases, others share an abnormally high number of links on various social media sites. However, the Google algorithm nowadays can detect such abnormal activity and flag it as an example of Black Hat SEO tactics. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">4. Using Private Blog Networks </span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">Private Blog Networks are some seemingly independent blogs whose main aim is to provide backlinks for a primary site. Many Black Hat SEOs nowadays believe that using this method is an effective way of increasing the credibility of a central website. By maintaining such networks, people who use this tactic can trick Google into ranking their sites highly. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">It is important to indicate here that this approach is self-defeating. Although Google has not developed the right method of detecting and dealing with it, the company has repeatedly warned users against employing this method. The problem with using PBNs, as they are commonly known, is that one gives users a raw deal. The private blogs do not exist to provide content to readers but to support the main site. Moreover, the fact that a user may resort to creating an artificial reputation for a site means that the website may not be credible in the first place. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">5. Hiding text that contains keywords </span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">Some webmasters are fond of using this age-old trick. People who use this method normally write some text that contains a lot of keywords in a color that is like the background of the web. In other cases, people hide the text behind images that are found on the site. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">The bottom line of using this approach is that you can trick the search engines into rating your site highly even if you do not have relevant content. When you hide text, humans cannot see it. However, the Google spiders that endless crawl web pages can detect the text. The intention of using this trick is to mislead the spiders into ranking sites as very credible based on the hidden keywords that humans cannot see. Thus, this trick primarily helps you to hide your stuffed keywords. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">6. Buying links </span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">Link buying is one of the oldest black hat SEO tricks. The basis for this method is that you do not have to wait for genuine web owners to link back to your site; you can easily pay them to do that. However, Google understands that link building is a long and tedious process. Therefore, when you suddenly have 100 sites linking back to your website, then Google can detect that you must have paid for the links. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">7. Cloaking </span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">Cloaking is another old Black Hat SEO tactic. Some practitioners use special scripts to confuse the Google crawl spider about the nature of the pages on the sites. The script deliberately hides the spammy nature of a site and presents to the Google bot a clean and fake version of the pages. Thus, the Google spider can easily rank such a site highly when the website is full of irrelevant and even harmful content. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span> <br /> <div style="text-align: center;"> <span style="font-family: inherit;"></span></div> <div style="-webkit-text-stroke-width: 0px; color: black; font-family: "Times New Roman"; font-size: medium; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: center; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"> </div> <br /> <table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="-webkit-text-stroke-width: 0px; font-family: "Times New Roman"; letter-spacing: normal; margin-bottom: 0.5em; margin-left: auto; margin-right: auto; orphans: 2; padding: 6px; text-align: center; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px;"><tbody> <tr><td style="text-align: center;"><img alt="8 Crippling Black Hat SEO Techniques to Avoid Like the Plague in 2018" border="0" data-original-height="1500" data-original-width="1200" src="https://2.bp.blogspot.com/-PHlRtqWiFY4/WztLUGQS-MI/AAAAAAAARb4/Z6EUQx_uFhQdjurICyJg74odlz22aVyDwCLcBGAs/s1600/7%2BBlack%2BHat%2BSEO%2BTechniques%2BThat%2BAre%2BKilling%2BYour%2BGoogle%2BRanking.jpg" style="margin-left: auto; margin-right: auto;" title="7 Crippling Black Hat SEO Techniques to Avoid Like the Plague in 2018" /></td></tr> <tr><td class="tr-caption" style="font-size: 12.8px; padding-top: 4px; text-align: center;">7 Crippling Black Hat SEO Techniques to Avoid Like the Plague in 2018</td></tr> </tbody></table> </div> <h4 style="text-align: justify;"> <span style="font-family: inherit;">Conclusion </span></h4> <div style="text-align: justify;"> <span style="font-family: inherit;">In summary, these are some of the most common Black Hat SEO practices that many people use. You should remember that although some of these tactics are effective to some point, it is just a matter of time before Google learns how to detect them. And as it has always been the case with every other Black Hat SEO technique, these and many other methods get published severely by Google.</span></div>

7 Black Hat SEO Techniques That Are Killing Your Google Ranking

If the results of any SERP keyword tracker show that you are ranking poorly, you may have to look at the SEO tactics that you use. The...

Keep Reading

How to eliminate render blocking CSS bundle Files from Blogger Theme?

<div style="text-align: justify;"> <div class="separator" style="clear: both; text-align: center;"> <img alt="How to eliminate render blocking CSS bundle Files from Blogger Theme?" border="0" data-original-height="800" data-original-width="1200" src="https://2.bp.blogspot.com/-fi5AuuuVdNU/Wzn4ZYi0OPI/AAAAAAAARbQ/QAu2uita9SIiA2dKrN86Y4ebtZk8ER1BQCLcBGAs/s1600/How%2Bto%2Bremove%2Brender%2Bblocking%2BCSS%2BFile%2Bfrom%2BBlogger%2BTheme.jpg" title="How to eliminate render blocking CSS bundle Files?" /></div> <div class="separator" style="clear: both; text-align: center;"> <br /></div> </div> <div style="text-align: justify;"> You might be worried about your website loading speed. You are using very simple blogger theme with few widgets but it is taking unexpected time to load completely. You have taken many steps to improve your site loading speed but those are not working. </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> The main reason behind this, there is many JavaScript and CSS Files loads in the background with a default and custom Blogger theme and that cause delay to load your site. And those scripts are called <a href="https://www.bloggerspice.com/2016/02/remove-render-blocking-CSS-resources-from-Blogger-template.html" target="_blank">render blocking CSS file</a>. </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> Blogger Platform use those CSS Files for - </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> 1. Default Blogger widgets like </div> <div style="text-align: justify;"> <ul> <li>Popular Post Widget </li> <li>Featured Post Widget </li> <li>Label Widget </li> <li>Archive Widget </li> <li>Contact Form Widget </li> </ul> </div> <div style="text-align: justify;"> 2. And for default features like </div> <div style="text-align: justify;"> <ul> <li>Commenting system </li> <li>Post Locations </li> <li>Emotion </li> <li>Share buttons </li> </ul> </div> <div style="text-align: justify;"> For Default Blogger theme users those CSS files are ok but obviously this will affect the site loading speed, but if you are using customize Blogger themes then those CSS files are unnecessary. Generally in custom Blogger theme developer uses custom script to design the theme. So if default CSS script files load with custom CSS script then your theme may conflict with both script. As a result the CSS script may not give you actual output against JavaScript files. </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> So Blogger user should remove render blocking CSS and JavaScript from your Blogger theme. Just visit your Blogger site and view HTML source of your page by using Mouse or by pressing <kbd>Ctrl</kbd>+<kbd>U</kbd>. And you can see the Render blocking CSS files in your theme. But by editing HTML of your theme you won’t able to see. </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <div style="text-align: center;"> <img alt="How to remove "widget_css_bundle.css" or "css_bundle_v2.css" render blocking CSS File from Blogger Theme?" border="0" data-original-height="310" data-original-width="1600" src="https://3.bp.blogspot.com/-k4jLbJ8quzo/Wzn4fR3mhlI/AAAAAAAARbc/fri_VLzmLHE_Ms2Da5AYxK1t02--bEokwCLcBGAs/s1600/Render%2Bblocking%2BCSS%2Bbundle%2Bv2%2Bfile.jpg" title="How to Remove Blogger Default CSS" /></div> </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> However before proceed just check your Blogger theme loading speed by visiting the below URL </div> <div style="text-align: justify;"> <br /> <ul> <li><a href="https://developers.google.com/speed/pagespeed/insights/" rel="nofollow" target="_blank">https://developers.google.com/speed/pagespeed/insights/</a></li> </ul> </div> <div style="text-align: justify;"> And after applying the below trick again check the page speed so you can understand the loading speed improvement. After applying the trick my site loading speed has increased 20%.<br /> <br /> <div style="text-align: center;"> <img alt="Google page speed inside" border="0" data-original-height="700" data-original-width="1382" src="https://1.bp.blogspot.com/-6Tj-OIJXixk/Wzn4fVhOLWI/AAAAAAAARbY/KCTbXgI8Q-kv3BPBcNaoE4wM1rZMqEaMACLcBGAs/s1600/BloggerSpice%2BGoogle%2BPage%2BSpeed.jpg" title="How to Remove Blogger Default CSS" /></div> <div style="text-align: center;"> <br /></div> <div style="text-align: left;"> <span style="text-align: justify;">In this tutorial I will show you how to eliminate render blocking CSS files from Blogger theme by following super easy step. </span></div> </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <b>Step #1:</b> Log in to your Blogger Account and Go to your Blogger Dashboard</div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <b>Step #2: </b>Click on Now click on <code>Theme</code> -> <code>Edit HTML</code><br /> <br /></div> <b>Step #3:</b> Now locate opening<b> html or HTML</b> from the top of the Blogger theme by pressing <kbd>Ctrl</kbd>+<kbd>F</kbd> (Windows) or <kbd>CMD</kbd>+<kbd>F</kbd> (Mac).<br /> <br /> <b>Step #4:</b> Now add <code>b:css='false'</code> after the <b>html or HTML </b>code. The script would be similar or nearly look like below code line. <br /> <pre data-codetype="HTML" title="HTML"><code class="language-markup"> <html b:css='false' b:version='2' class='v2' expr:dir='data:blog.languageDirection' xmlns='http://www.w3.org/1999/xhtml' xmlns:b='http://www.google.com/2005/gml/b' xmlns:data='http://www.google.com/2005/gml/data' xmlns:expr='http://www.google.com/2005/gml/expr'> </code></pre> <div style="text-align: justify;"> <b><br /></b> <b>Step #5:</b> Finally hit the <code>Save theme</code> button from the top. </div> <div style="text-align: justify;"> </div> <div style="text-align: justify;"> Now you will see the magic. View your blogger theme’s page source and see render blocking CSS file has gone after applying the above trick.<br /> <br /> <table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody> <tr><td><img alt="How to Remove Blogger Default CSS from Blogger theme?" border="0" data-original-height="1500" data-original-width="1200" src="https://4.bp.blogspot.com/-y98kQQoG_Zg/Wzn40c1s7II/AAAAAAAARbo/7MT6Il92B18msKW0FYKrmA9kCTRWmLYngCLcBGAs/s1600/How%2Bto%2Bremove%2Brender%2Bblocking%2BCSS%2BFile%2Bfrom%2BBlogger%2BTheme.jpg" style="margin-left: auto; margin-right: auto;" title="How to Remove Blogger Default CSS" /></td></tr> <tr><td class="tr-caption" style="font-size: 12.8px;">How to remove "widget_css_bundle.css" or "css_bundle_v2.css" render blocking CSS File from Blogger Theme?</td></tr> </tbody></table> </div> <div style="text-align: justify;"> This small trick will help to boost website loading speed and this will remove Blogger default CSS files. Now your Blog visitors will able to surf your page smoothly.</div>

How to eliminate render blocking CSS bundle Files from Blogger Theme?

You might be worried about your website loading speed. You are using very simple blogger theme with few widgets but it is taking unex...

Keep Reading

Stuck In The Middle While Starting A Business? Don’t Worry, Read on!

<div class="separator" style="clear: both; text-align: center;"> <img alt="The Complete, 8-Step Guide to Starting a Business" border="0" data-original-height="800" data-original-width="1200" src="https://3.bp.blogspot.com/-vm22JR_j5dw/Wykl5LtB9dI/AAAAAAAARaU/-9z3k2NhdZQvNmFyxsCKnUSfN10A2eOZACLcBGAs/s1600/Stuck%2BIn%2BThe%2BMiddle%2BWhile%2BStarting%2BA%2BBusiness.jpg" title="Stuck In The Middle While Starting A Business? Don’t Worry, Read on!" /></div> <div class="separator" style="clear: both; text-align: center;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Are you planning to start an online business very soon but you are not sure where to start then you are in the right place to gather knowledge about start an online business. You must read this article to avoid the mistakes When Starting an Online Business. </span></div> <h2 style="text-align: justify;"> <span style="font-family: inherit;">What is an online business? </span></h2> <div style="text-align: justify;"> <span style="font-family: inherit;">Online business is any kind of business activity that involves selling products or services for the exchange of funds or information over the internet. Over the years, the idea of having an online store has geared up to great heights. Today, there are millions of successful online businesses that make profits by the minute. In the generation of virtual reality, choosing to have an online business is almost definite. </span></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Before starting to have an online store, there are often some questions that are raised. This article provides 8 answers of those questions. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">1. Where to Start? </span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">The most common question is always not knowing where to begin. With such excellence in technology and abundant availability of online tools, the timing couldn’t be more perfect. The beginning of all online business by establishing a web presence by <span id="docs-internal-guid-32e7d06a-18c0-0d25-d32f-4852f3913968"><a href="https://www.bloggerspice.com/2016/01/build-website-blog-and-online-store-on-weebly.html" style="text-decoration-line: none;" target="_blank"><span style="color: blue; font-family: "cambria"; font-size: 11pt; vertical-align: baseline; white-space: pre-wrap;">setting up a website</span></a></span>. </span></div> <div style="text-align: justify;"> <br /></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">2. Recognizing the Market </span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">The more you understand the current market, the more success you will have in offering them with the right product. This increases marketing and hence increase sales. Competitive marketplaces are the positive sign of profit potential. </span></div> <div style="text-align: justify;"> <br /></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">3. Creating A Website </span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">Before venturing out to create a website, understand your target audience, the online market, competition and the nature of your product. Only after understanding all of them will you be able to create an effective website. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Creation of websites or web pages has been made easy by website builders like Shopify </span><span style="color: #1155cc; font-family: "cambria"; font-size: 11pt; vertical-align: baseline; white-space: pre-wrap;"><a href="https://www.shopify.hk/" style="text-decoration-line: none;" target="_blank">https://www.shopify.hk</a></span><span style="font-family: inherit;">. Website builders offer tools in making a website by using an online software. If you are a professional, there are various plugins, online tools, and software that will help you set up one. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Find a web host that can host your website on their servers. These web hosts also help in registering your domain name and also help in tracking the web traffic. They provide storage, security, marketing, and e-commerce tools like constant customer support. Companies like Shopify, Magento etc. offer such services. </span></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">4. Designing a Website </span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">You can design a website all by yourself or you can outsource it to a professional like <span id="docs-internal-guid-e4288b84-18c0-5003-40a0-abbc6cc27ecf"><a href="https://www.shopify.hk/online" rel="nofollow" style="text-decoration-line: none;" target="_blank"><span style="color: #1155cc; font-family: "cambria"; font-size: 11pt; vertical-align: baseline; white-space: pre-wrap;">Shopify</span></a></span>. Either way, the website should be original, attractive, easy to navigate, user-friendly and updated. In addition to the web design, your website should have a quality content about your products. It should also be equipped with payment options that are accepted online and transactions. </span><br /> <span style="font-family: inherit;"><br /></span> <br /> <table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody> <tr><td style="text-align: center;"><img alt="8 Best Side Business Ideas to Start While Working a Full-Time Job" border="0" data-original-height="380" data-original-width="570" src="https://2.bp.blogspot.com/-cn8hmTStM24/Wykl-qQDSLI/AAAAAAAARac/pmeVYiKDrcEeeu8RBKpgbkj8ZypPSU4YgCLcBGAs/s1600/Stuck%2BIn%2BThe%2BMiddle.jpg" style="margin-left: auto; margin-right: auto;" title="What Do You Do When You Don't Know What To Do?" /></td></tr> <tr><td class="tr-caption" style="text-align: center;">What Do You Do When You Don't Know What To Do?</td></tr> </tbody></table> </div> <div style="text-align: justify;"> <span style="font-family: inherit;">Depending on the type of your product, select a suitable delivery system. The product delivery systems are being offered by few companies that provide platforms for shipping and warehousing. Word press woo commerce have the above-mentioned features and are used by many. </span></div> <div style="text-align: justify;"> <br /></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">5. <a href="https://www.entrepreneur.com/article/175242" rel="nofollow" target="_blank">Advertising and Promotion</a> </span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">Advertising your website and reaching out to customers are predefined in the internet world. Social media is a great way to start promoting your online business. Placing ads on top visited websites and social media platforms will also boost the reach of your business. Launch ad campaigns to keep your targeted audience engaged and interested in your business. </span></div> <div style="text-align: justify;"> <br /></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">6. Getting Traffic </span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">Your online business is almost nothing if there are millions of similar competitors around. Your online presence should be made distinct and easily approachable. The more the traffic, the more reach your online store gets. To reel in massive traffic, the following tips can be followed. </span></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <ul> <li>Promoting and advertising your online store on the most visited web platforms. </li> <li>Registering in top search engines. </li> <li>Promotion through podcasting and content marketing. </li> <li>Marketing by maintaining a store blog. </li> <li>Email marketing by sending out regular emails to potential buyers. </li> <li>Offline advertising that includes distribution of flyers, installation of billboards etc. </li> </ul> </div> <div style="text-align: justify;"> <span style="font-family: inherit;">While choosing a method of bringing in the traffic, pay attention to maximize the traffic from the chosen methods and then determine ways to adopt other methods. Also, make sure the website is strong enough to withstand the oncoming traffic and is secure enough to carry out payment actions. </span></div> <div style="text-align: justify;"> <br /></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">7. Rewarding Customers </span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">After researching on your potential buyers, include marketing strategies that help in keeping loyal customers committed to your business. Customers who have made business with you once will stay in business with you if they are followed up regularly. Some of the ways by which upselling can be done are: </span></div> <div style="text-align: justify;"> <ul> <li>Offering complementary products along with their purchase. </li> <li>Issue gift certificates or coupons for every bulk transaction. </li> <li>Reward discounts for occasions and festivals. </li> </ul> </div> <div style="text-align: justify;"> <br /></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">8. Future Prospects </span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">As your business grows, make sure it stays updated with the current trends, opportunities and competitors. Stay aware of the changes in the market and be open to new ideas and opportunities. </span><br /> <span style="font-family: inherit;"><br /></span> <br /> <div style="text-align: center;"> <span style="font-family: inherit;"></span></div> <table cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody> <tr><td><img alt="8 Things You Must Do to Be Successful in Business " border="0" data-original-height="1500" data-original-width="1200" src="https://4.bp.blogspot.com/-ZOJLU_-h-qc/Wykl6mDrW9I/AAAAAAAARaY/apoodqtWl8UR-T-vC4BoCGbLiblwuFQYQCLcBGAs/s1600/So%2BYou%2BWant%2Bto%2BBe%2BYour%2BOwn%2BBoss.jpg" style="margin-left: auto; margin-right: auto;" title="8 Ways Business Leaders Get Stuck (And How to Get Back on Track)" /></td></tr> <tr><td class="tr-caption" style="font-size: 12.8px;">The Complete, 8-Step Guide to Starting a Business</td></tr> </tbody></table> </div> <div style="text-align: justify;"> <span style="font-family: inherit;">Review your budget from time to time and study your buyers for future references. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">If you don’t know where to start your own business then the above 8 tips will help you to get you going. Because if you follow those steps no doubt you will able to pick right business idea that will help you to fulfill you dream. </span></div>

Stuck In The Middle While Starting A Business? Don’t Worry, Read on!

Are you planning to start an online business very soon but you are not sure where to start then you are in the right place to gather kn...

Keep Reading

How Not To Choose a Bad Web Hosting?

<div class="separator" style="clear: both; text-align: center;"> <img alt="10 Ways to Protect Your Business from a Bad Web Host" border="0" data-original-height="800" data-original-width="1200" src="https://2.bp.blogspot.com/-XRDTBBFp7Pw/WyDf02SThjI/AAAAAAAARZo/RlIoPg-tQyAKGTZRfbY30fSASbKM7HLqwCLcBGAs/s1600/10%2BWays%2Bto%2BProtect%2BYour%2BBusiness%2Bfrom%2Ba%2BBad%2BWeb%2BHost.jpg" title="web-hosting-guides" /></div> <div class="separator" style="clear: both; text-align: center;"> <br /></div> <span style="font-family: inherit;"></span><br /> <div style="text-align: justify;"> <span style="font-family: inherit;"><span style="font-family: inherit;">It is great to have a website that has eye-pleasing designs, quality content and powerful functionalities. But none of that matters, if your website is not hosted on a trustworthy hosting service. A reliable web host not only keeps your site up but also provides it a good ranking in search engine results. Apart from this, a true good hosting provider also ensures that you get adequate resources and support whenever you need. </span></span></div> <span style="font-family: inherit;"> </span> <br /> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><span style="font-family: inherit;">Unfortunately, choosing a good <a href="https://www.siteground.com/go/bloggerspice" rel="nofollow" target="_blank">web host</a> is not a child’s play. As every day a new hosting provider is popping out in the market, it is quite challenging to determine which is good or which is bad. </span></span></div> <span style="font-family: inherit;"> </span> <br /> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><span style="font-family: inherit;">Don’t worry, we have put together few tips that will help you avoid choosing a bad web hosting provider. Let’s take a look at these tips. </span></span></div> <h2 style="text-align: justify;"> <span style="font-family: inherit;"> <span style="font-family: inherit;">1. Avoid Hosting Service That Doesn't Come With a Trial Period </span></span></h2> <span style="font-family: inherit;"> </span><span style="font-family: inherit;"></span> <br /> <div style="text-align: justify;"> <span style="font-family: inherit;"><span style="font-family: inherit;"><span id="goog_1327202401"></span><a href="http://www.bloggerspice.com/2016/03/SiteGround.Web.Hosting.review.html" target="_blank">Web hosting</a><span id="goog_1327202402"></span> companies should provide at least 30-days trial period. The providers that don’t come with a money-back guarantee or any trial period are usually unassured about the services they offer. Therefore, it is better to avoid such companies. </span></span></div> <h2 style="text-align: justify;"> <span style="font-family: inherit;"> <span style="font-family: inherit;">2. Read Reviews </span></span></h2> <span style="font-family: inherit;"> </span><span style="font-family: inherit;"></span> <br /> <div style="text-align: justify;"> <span style="font-family: inherit;"><span style="font-family: inherit;">Most of the people, especially newbies often get captivated by a <a href="http://www.bluehost.com/track/bloggerspice/" rel="nofollow" target="_blank">hosting provider</a> that seems ideal in the first search. It is easy to jump at the first attractive hosting plan you find interesting, but remember you may feel trapped later on if the provider is not enough competent to fulfill your website's needs. So, what is the solution? </span></span></div> <span style="font-family: inherit;"> </span> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><span style="font-family: inherit;">Well, in order to find out if the <a href="http://www.bloggerspice.com/2016/03/bluehost.for.wordpress.org.hosting.html" target="_blank">hosting</a> provider is a good fit, check out their reviews on genuine review websites. Some important things to look for are: </span></span></div> <span style="font-family: inherit;"> </span><span style="font-family: inherit;"></span> <br /> <div style="text-align: justify;"> <ul><span style="font-family: inherit;"> <li>How many complaints and compliments are there? </li> <li>How strong is the provider in terms of security and hardware infrastructure? </li> <li>How is the provider in terms of speed? </li> </span></ul> </div> <span style="font-family: inherit;"> </span><span style="font-family: inherit;"></span> <div style="text-align: justify;"> <span style="font-family: inherit;"><span style="font-family: inherit;">Besides this, it is also necessary to distinguish fake reviews. Some signs of dishonest reviews are: </span></span></div> <span style="font-family: inherit;"> </span><span style="font-family: inherit;"><div style="text-align: justify;"> <ul> <li>Extremely positive comments. </li> <li>Poorly written articles. </li> <li>Short benchmarks that don’t come with any opinion or explanation. </li> </ul> </div> </span><span style="font-family: inherit;"><div style="text-align: justify;"> <span style="font-family: inherit;">For example, this </span><a href="https://hosting.review/hosting-provider/site5/" rel="" style="font-family: inherit;" target="_blank">Site5 review</a><span style="font-family: inherit;"> has almost all of the points mentioned above. So if you want to find true good web hosting try to find true detailed reviews. </span></div> </span><br /> <h2 style="text-align: justify;"> <span style="font-family: inherit;"> <span style="font-family: inherit;">3. Conduct Research About Background </span></span></h2> <span style="font-family: inherit;"> </span><span style="font-family: inherit;"></span> <br /> <div style="text-align: justify;"> <span style="font-family: inherit;"><span style="font-family: inherit;">This will definitely help you avoid choosing a bad web host. As you know, there is no dearth of companies that claim to be the best, it is crucial to conduct enough research about their background. Things you might like to know are: </span></span></div> <span style="font-family: inherit;"> </span><span style="font-family: inherit;"></span> <div style="text-align: justify;"> <ul><span style="font-family: inherit;"> <li>The growth of the provider over the year. </li> <li>Whether or not the provider is accredited by ICANN. </li> <li>Feedback on local search engines, etc. </li> </span></ul> </div> <span style="font-family: inherit;"> </span><span style="font-family: inherit;"><h2 style="text-align: justify;"> <span style="font-family: inherit;">4. Compare Features and Pricing </span></h2> </span><span style="font-family: inherit;"><div style="text-align: justify;"> <span style="font-family: inherit;">As an entrepreneur, you want to get the best hosting deal for your site. However, for that, you will have to compare features and prices of different hosting plans. Take your time to conduct a research. Make a list of hosting providers that best suit your requirements. See which company is offering all the required features at affordable price. Don’t go for providers that charge too high unless there is a good reason. </span></div> </span><br /> <h2 style="text-align: justify;"> <span style="font-family: inherit;"> <span style="font-family: inherit;">5. Keep Eye On The Load Time </span></span></h2> <span style="font-family: inherit;"> </span><span style="font-family: inherit;"></span> <br /> <div style="text-align: justify;"> <span style="font-family: inherit;"><span style="font-family: inherit;">The amount of time your website takes to load can be a big factor whether or not your visitors will convert into sales. </span></span></div> <span style="font-family: inherit;"></span><br /> <div style="text-align: justify;"> <span style="font-family: inherit;"><span style="font-family: inherit;">According to a research, people often leave a website that takes more than 3 seconds to load. Therefore, it is necessary for you to pay attention to the load time of your site as well. If your hosting provider does not offer adequate bandwidth, you are more likely to see this issue. So, it is better to avoid such hosts. The tools like </span><a href="https://www.pingdom.com/" rel="nofollow" style="font-family: inherit;" target="_blank">Pingdom</a><span style="font-family: inherit;">, </span><a href="https://gtmetrix.com/" rel="nofollow" style="font-family: inherit;" target="_blank">GTmetrix</a><span style="font-family: inherit;"> can help you optimize the speed of your site. </span></span><br /> <span style="font-family: inherit;"><span style="font-family: inherit;"><br /></span></span> <br /> <div style="text-align: center;"> <span style="font-family: inherit;"><span style="font-family: inherit;"><img alt="Why Choosing the Best Web Hosting Is Crucial for Your Business" border="0" data-original-height="800" data-original-width="1600" src="https://3.bp.blogspot.com/-5dUpqkXiwtY/WyDf41ADIaI/AAAAAAAARZw/4M-0UU1JdWAQgq0gzV1lu4H9yDFhYkTawCLcBGAs/s1600/webhosting-graphic.jpg" title="How to Spot & Avoid Bad Web Hosting Companies" /></span></span></div> </div> <span style="font-family: inherit;"> </span> <br /> <div style="text-align: justify;"> <br /></div> <h2 style="text-align: justify;"> <span style="font-family: inherit;"> <span style="font-family: inherit;">6. Check Out Their Payment Method </span></span></h2> <span style="font-family: inherit;"> </span><span style="font-family: inherit;"></span> <br /> <div style="text-align: justify;"> <span style="font-family: inherit;"><span style="font-family: inherit;">Another important way to avoid a bad web hosting is to see how the payment method of your preferred hosting provider works. It is easy to go for an automated payment option but if you have to cancel it, sometimes, it may get failed. See if you have an option to pay through PayPal or debit card. These options are considered easier to cancel anytime. </span></span></div> <h2 style="text-align: justify;"> <span style="font-family: inherit;"> <span style="font-family: inherit;">7. Check if Your Preferred Provider Offers Regular Backup </span></span></h2> <span style="font-family: inherit;"> </span><span style="font-family: inherit;"></span> <br /> <div style="text-align: justify;"> <span style="font-family: inherit;"><span style="font-family: inherit;">Website breakdown is the biggest disaster for a website owner. Whether it is caused by hackers or a result of poor server maintenance, all your hard work will go to waste in a minute, if you don’t get a proper backup system. </span></span></div> <span style="font-family: inherit;"></span><br /> <div style="text-align: justify;"> <span style="font-family: inherit;"><span style="font-family: inherit;">Avoid such companies that don’t provide options to create a backup. It is always an advantage to host with a provider that offers an automatic backup feature. </span></span></div> <h2 style="text-align: justify;"> <span style="font-family: inherit;"> <span style="font-family: inherit;">8. See Uptime Record </span></span></h2> <span style="font-family: inherit;"> </span><span style="font-family: inherit;"></span> <br /> <div style="text-align: justify;"> <span style="font-family: inherit;"><span style="font-family: inherit;">A good uptime is important because it ensures that your site is available to your customers. Indeed, it is the measure of time your hosting server remains up and running. 99% uptime is considered ideal uptime if your website is hosted on a shared hosting plan. </span></span></div> <span style="font-family: inherit;"> </span> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><span style="font-family: inherit;">Occasional downtime for maintenance or upgrade is acceptable but you should avoid providers that can’t provide even 99% uptime for a shared hosting plan. </span></span></div> <span style="font-family: inherit;"> </span> <br /> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><span style="font-family: inherit;">The best way to know the uptime of your preferred company is to track it on your own. There are many free tools available that can help you monitor uptime such as </span><a href="https://uptimerobot.com/" rel="nofollow" style="font-family: inherit;" target="_blank">Uptime Robot</a><span style="font-family: inherit;">, WHSR Uptime Monitor, and Pingdom. </span></span></div> <h2 style="text-align: justify;"> <span style="font-family: inherit;"> <span style="font-family: inherit;">9. Analyze Customer Support </span></span></h2> <span style="font-family: inherit;"> </span><span style="font-family: inherit;"></span> <br /> <div style="text-align: justify;"> <span style="font-family: inherit;"><span style="font-family: inherit;">Never go with a web host that does not provide adequate customer support. Make sure a provider gives you at least one medium to access their support team. It is better to choose a company that offers 24/7 technical support so that you are able to interact with someone who can give your prompt and accurate solutions to your query. </span></span></div> <h2 style="text-align: justify;"> <span style="font-family: inherit;"> <span style="font-family: inherit;">10. Unprofessional Website </span></span></h2> <span style="font-family: inherit;"> </span><span style="font-family: inherit;"></span> <br /> <div style="text-align: justify;"> <span style="font-family: inherit;"><span style="font-family: inherit;">Most of the people don’t take it into consideration, but it can help you determine how professional a hosting provider is. If a hosting provider has an unprofessional website, which is not understandable in design and layout, then why should people trust them, If the company is not able to take care of their own website, will they take care of the needs of their customer's site? </span></span><br /> <span style="font-family: inherit;"><span style="font-family: inherit;"><br /></span> </span><br /> <table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody> <tr><td style="text-align: center;"><img alt="10 things to consider before choosing a Web hosting provider" border="0" data-original-height="1500" data-original-width="1200" src="https://4.bp.blogspot.com/-t309IzImPqg/WyDf3jBQahI/AAAAAAAARZs/lGlKbiUH1DYaCa8Hmm82wpiTsBylnkcTQCLcBGAs/s1600/How%2BNot%2BTo%2BChoose%2Ba%2BBad%2BWeb%2BHosting.jpg" style="margin-left: auto; margin-right: auto;" title="How Not To Choose a Bad Web Hosting?" /></td></tr> <tr><td class="tr-caption" style="text-align: center;">10 things to consider before choosing a Web hosting provider</td></tr> </tbody></table> </div> <h4 style="text-align: justify;"> <span style="font-family: inherit;"> <span style="font-family: inherit;">Final Words </span></span></h4> <span style="font-family: inherit;"> </span><span style="font-family: inherit;"></span> <br /> <div style="text-align: justify;"> <span style="font-family: inherit;"><span style="font-family: inherit;">Hosting is one of the crucial aspects of your site. As a result, it is recommended that you make adequate research to find a good hosting provider because a small mistake can put a big effect on your website performance, its search engine ranking, and sales. We hope, the tips mentioned in this post will help avoid picking up a bad web host.</span></span></div> <span style="font-family: inherit;"> </span>

How Not To Choose a Bad Web Hosting?

It is great to have a website that has eye-pleasing designs, quality content and powerful functionalities. But none of that matters, i...

Keep Reading

7 powerful Hidden ways to improve successful E-commerce Strategy

<div class="separator" style="clear: both; text-align: center;"> <img alt="7 Tips for Improving Your E-Commerce Strategy : Boost ROI " border="0" data-original-height="800" data-original-width="1200" src="https://3.bp.blogspot.com/-StXiL-GLeg0/Wxghhaz6hGI/AAAAAAAARY8/H237WV_19XoJw4dYQ5RylQeg2kkJfx8ogCLcBGAs/s1600/7%2Bpowerful%2BHidden%2Bways%2Bto%2Bimprove%2Bsuccessful%2BE-commerce%2BStrategy.jpg" title="7 Tips for Improving Your E-Commerce Strategy" /></div> <div class="separator" style="clear: both; text-align: center;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Many business owners find it difficult to reach the masses when selling e-commerce products online. Unfortunately, these restless product developers haven’t taken the time to put together a top-notch pricing and marketing strategy. Once they do, and combine it with a few other tips we’ll share today, they’ll have no trouble reaching the upper echelons of their niche. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Running a successful e-commerce business is never easy in the beginning. It takes ambition, time, dedication, and a little bit of luck certainly won’t hurt. So, if you’re willing to take the necessary steps needed to take your e-commerce site to the next level, then you should have no problem following the strategy that will help skyrocket your e-commerce sales and turn your business into a major success. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Are you ready to discover seven tips that could change your business forever? Let’s dive in and discover the e-commerce enlightenment right now. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <h2 style="text-align: justify;"> <span style="font-family: inherit;">1. Give Customers the Ability to Write Product Reviews on Your E-Commerce Site </span></h2> <div style="text-align: justify;"> <span style="font-family: inherit;">For some reason, e-commerce business owners fail to recognize the value of giving customers the ability to write product reviews on their site. It’s no accident that Amazon, Walmart, Target, and other big retailers let customers write about their experiences with their products, whether it was positive or negative. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Why let customers write reviews? Simply put, your customers are looking for information about products before they purchase them. They would love to know about the experiences other customers had with certain products. As an example, if your e-commerce site sells wrinkle creams, potential customers want to know if other buyers felt the cream was effective. If it’s a good product, you’ll make many more sales just from the social proof and other encouraging experiences from previous customers leaving positive reviews about the product. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <h2 style="text-align: justify;"> <span style="font-family: inherit;">2. Simplify the Buying Process on Your E-Commerce Site </span></h2> <div style="text-align: justify;"> <span style="font-family: inherit;">Think about it this way. If you were to go to an online retailer to buy a new pair of shoes, as an example, and the checkout process took 15 minutes because you have to complete 20 steps in order to finish, it’s likely you’d never buy something from this website again. The checkout process is much too complicated, you’re busy, and there are other options available to use. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">If your e-commerce site currently suffers from a long and drawn out purchasing and checkout process, you have to correct this issue right away. Otherwise, your customers are going to click the back button and completely abandon the shopping cart on your e-commerce site without ever buying the products currently sitting in it. So step up, make the checkout process easier, and your sales will improve. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <h2 style="text-align: justify;"> <span style="font-family: inherit;">3. Develop an Intelligent Pricing Strategy </span></h2> <div style="text-align: justify;"> <span style="font-family: inherit;">Pricing your product correctly could mean the difference between having success with your e-commerce site or massive failure. If you’ve priced your products wrong – by selling them for too much or too little – you’re going to limit your chances of achieving success in this business. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">We recommend using the website ExpertSure to perform price comparison research in your niche. If some sellers price your product higher than you’re currently selling it, you’re unfortunately leaving a lot of money on the table. On the flipside, if you’re selling your product at a much higher price than the rest of the market and it isn’t significantly better than anything currently available, your customers will gravitate toward the cheaper options and avoid buying your product altogether. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Take time to thoroughly research your market. Check how other e-commerce sites are pricing similar products in your niche and follow the crowd. Otherwise you’ll have a tough time succeeding in this business. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <h2 style="text-align: justify;"> <span style="font-family: inherit;">4. Begin a Content Marketing Campaign </span></h2> <div style="text-align: justify;"> <span style="font-family: inherit;">The best way to make more sales is to grow your audience. A simple solution to your current lack of customers is to begin a content marketing campaign. It’s a great way to find people looking for products and services like the ones you sell. This audience is big, hungry, and ready to buy your stuff as long as you can reach them. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">With content marketing, you can tell your customers about big sales you’re about to hold. You can introduce them to your products through a written review or video testimonial. Ultimately, focus on creating high-quality videos, written content, and infographics to spread the word about your products online. </span><br /> <span style="font-family: inherit;"><br /></span> <div style="text-align: center;"> <span style="font-family: inherit;"><img alt="7 Tips for Improving Your E-Commerce Strategy in 2018" border="0" data-original-height="1017" data-original-width="1200" src="https://3.bp.blogspot.com/-3yC9yZ6exyQ/WxghosU5t3I/AAAAAAAARZE/INDNgTe91ogP_OGn2e4VrZDhmVobM76bwCLcBGAs/s1600/7%2BTips%2Bfor%2BImproving%2BYour%2BEcommerce%2BStrategy..jpeg" title="7 Tips for Improving Your E-Commerce Strategy in 2018" /></span></div> </div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <h2 style="text-align: justify;"> <span style="font-family: inherit;">5. Use Social Media to Expand Your Reach </span></h2> <div style="text-align: justify;"> <span style="font-family: inherit;">Social media platforms are excellent tools e-commerce site owners can use to stay in touch with their customers. And if you haven’t done so already, it’s time to <a href="https://www.bloggerspice.com/p/hire-us-for-premium-services.html" target="_blank">create a presence on certain social media sites</a>. We highly recommend building a Facebook page for your fans, open up a Twitter account, and even start Pinterest and Instagram accounts. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Why use social media? For starters, billions of people spend time on these websites every day. It’s a great way to post about discounts and sales, share pictures of your products, share important pictures and information about the company, and even share fun and cute personal pictures as well. Your audience wants to do business with companies they know, like, and trust, and social media is a simple way to make this happen. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <h2 style="text-align: justify;"> <span style="font-family: inherit;">6. Make the Most of Email Marketing </span></h2> <div style="text-align: justify;"> <span style="font-family: inherit;">When customers buy something from your e-commerce site, you get their email to send them a receipt and tracking information, correct? What do you do with their email addresses after they buy your products? Do you ignore them or send them to a prewritten email sales funnel? </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">If you answered yes to the second question, you’re definitely on the right track. If not, you have to begin marketing to your customers via email. Your business will explode and your e-commerce site will make tons of sales in the process. So take advantage of this opportunity now while the iron is hot and let your customers know about other products, specials, discounts, and anything else relevant to making bigger and better sales. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <h2 style="text-align: justify;"> <span style="font-family: inherit;">7. How Are the Product Pictures on Your Website? </span></h2> <div style="text-align: justify;"> <span style="font-family: inherit;">Do your product pictures look absolutely amazing? Or do they look like a three-year-old took them using an old Polaroid camera? If your readers see crappy pictures on your website, they are going to assume you’re selling crappy products. You obviously want to avoid this at all costs. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">So, buy a decent camera or even use your iPhone or Samsung smartphone camera and take <a href="https://www.bloggerspice.com/2016/03/royalty.free.Stock.images.html" target="_blank">high quality pictures</a> from multiple angles. Make sure the images are clear, bright, and attractive. If they are unclear, dull, and dreary, your customers will bounce from your site quicker than The Road Runner when he’s being chased by Wile E. Coyote in the old Looney Tunes cartoons. </span><br /> <span style="font-family: inherit;"><br /></span> <table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody> <tr><td style="text-align: center;"><img alt="7 powerful Hidden ways to improve successful E-commerce Strategy" border="0" data-original-height="1500" data-original-width="1200" src="https://1.bp.blogspot.com/-V9_ZKf7i1Gs/WxghjPfRTtI/AAAAAAAARZA/ybDzQV2AzxUurkM-xqi2AtQ1J5_s4S2FgCLcBGAs/s1600/7%2BTips%2Bfor%2BImproving%2BYour%2BEcommerce%2BStrategy..jpg" style="margin-left: auto; margin-right: auto;" title="7 powerful Hidden ways to improve successful E-commerce Strategy" /></td></tr> <tr><td class="tr-caption" style="text-align: center;">7 Tips for Improving Your E-Commerce Strategy in 2018</td></tr> </tbody></table> <div style="text-align: center;"> <span style="font-family: inherit;"></span></div> </div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <h4> <span style="font-family: inherit;">Conclusion </span></h4> </div> <div style="text-align: justify;"> <span style="font-family: inherit;">As you can see, you can take a number of effective steps to improve your e-commerce marketing strategy, either take a hard road and do it yourself, or take a high road and hire a <a href="https://www.whitehat-seo.co.uk/software-and-technology-marketing" rel="" target="_blank">technology marketing agency</a>. It doesn’t take a genius to implement the suggestions we’ve shared today, so get off your butt and begin executing these strategies right away! </span></div> <div style="text-align: justify;"> <br /></div>

7 powerful Hidden ways to improve successful E-commerce Strategy

Many business owners find it difficult to reach the masses when selling e-commerce products online. Unfortunately, these restless produ...

Keep Reading

The 10 Ways You Can Uplift Your ASO Game

<div class="separator" style="clear: both; text-align: center;"> <img alt="The 10 Ways You Can Uplift Your ASO Game" border="0" data-original-height="800" data-original-width="1200" src="https://4.bp.blogspot.com/-7fyWYSkKNf0/WwQreNzaVyI/AAAAAAAARXI/8-inrSL-jPM9fA_mZhqf3d_3Et58uI4vwCLcBGAs/s1600/The%2B10%2BWays%2BYou%2BCan%2BUplift%2BYour%2BASO%2BGame.jpg" title="The 10 Ways You Can Uplift Your ASO Game" /></div> <div class="separator" style="clear: both; text-align: center;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;">App Store Optimization is a concept that every developer is already well aware of. It is what we have been vouching for as the secret of app’s success and visibility. Every <a href="https://appinventiv.com/" rel="nofollow" target="_blank">Mobile app development company</a> views ASO as the direct route to enhancing app performance and increasing your app visibility.</span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">The fact that over 63% of app store users find an app through organic searches, makes it even more important for a brand to up their ASO game to get access to the millions of prospects who visit the stores looking for an app similar to theirs. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">For those who are extremely new in the App Store game and are unsure of the concept, let us quickly glance it through -</span></div> <h2 style="text-align: justify;"> <span style="font-family: inherit;">What is App Store Optimization?</span></h2> <div style="text-align: justify;"> <span style="font-family: inherit;">App Store Optimization (ASO) is the process of bettering the app visibility on App Stores - Play Store and Apple Store.</span></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;">It also engulfs the process of converting app views into app conversions. The process that iOS app developers to make your app rank on top among the millions of other apps in the stores takes you through the technical route of finding the right set of keywords and altering your app’s title, description, icons, and screenshot to gain enough attention from the onlookers to convert them into loyal users. </span></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;">I hope now you know what is ASO, it is time to look into ways you can take the basics of App Store Optimization to the next level.</span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <h2 style="text-align: justify;"> <span style="font-family: inherit;">The 10 Ways to Up Your ASO Game</span></h2> <div style="text-align: justify;"> <span style="font-family: inherit;">It is important to know the tricks to Optimization your App Store. Here is the 10 tips to improve your ASO. Let us begin!</span></div> <div style="text-align: justify;"> <br /></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">1. Keep your Keywords in Under 100 Characters</span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">In iOS you have the freedom to add keywords along with your app description. The Apple Store uses search algorithms on these keywords to rank your app in its list. So, it is very important to use these keywords very wisely.</span></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Now, Apple allows you to keep your keyword character limit upto 100 characters, so what you should aim for is keeping them well within the 100 character limit. </span></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;">While setting the keywords, avoid keeping a long tail keyword, your app name, plurals, etc. Also, separate your keywords with a comma and not spaces.</span></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">2. Keep Your App Title in Under 50 Characters</span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">Assuming that yours is not a very famous brand, chances are users are not aware of your existence. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">So, the right strategy with your app description would be to not highlight your app’s USP but instead use keywords that explain what your app does.</span></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Ideally, along with your app name, you should weave in keywords in form of a short one liner description. E.g. - Clear - Tasks, Reminders & To-Do Lists</span></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Let your title be clear enough for the users to know what they would be getting and for Apple search algorithms to rank your app on top.</span></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">3. Make Your App Details Different From the Generic Apps</span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">The number one black hat tactic that app developers follow and Apple frowns upon is keeping app names similar to the ones that are famous among the iOS users. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Along with the app name, you should aim for keeping dissimilar app screenshots as well. </span></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Keeping a similar sounding name or having a similar looking app image will work very negatively for your individual brand image. </span></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Another practice that can adversely affect your brand image is using celebrities’ names or trademarks in your app name or using their picture as your app photo. So, unless you have the permission to use the names and trademarks, avoid using it.</span></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">4. Choose App Categories Wisely</span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">Go with the app category that describe the primary function of your app and not what it can also do. In the primary category, go with your app’s main purpose and in the secondary category go with one that is the USP feature of your app. </span></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Among the 24 app categories that are presently there in the Apple store, decide your category as the one that - </span></div> <div style="text-align: justify;"> <ul> <li>Describe the main function of your app </li> <li>Category that has similar apps as yours </li> <li>Your users will search for </li> </ul> </div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">5. Write Descriptions for Human and not for Apple Search Algorithms</span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">Your one chance to show how amazing your app is by drafting your app description in a way that best explains your app’s USPs and is easy for humans to read and understand.</span></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Here are a few hacks to up your app description game -</span></div> <div style="text-align: justify;"> <ul> <li>Include bullet points </li> <li>List out the benefits </li> <li>Add in Social Proof like mentions and press coverage </li> <li>Detailed information of the update </li> <li>Links to Support or Website </li> </ul> </div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">6. Optimized Description Opening Lines</span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">In Apple, you only get limited space where you can describe your app, the rest remains hidden until the user presses on Click More.</span><br /> <span style="font-family: inherit;"><br /></span> <br /> <div style="text-align: center;"> <span style="font-family: inherit;"><img alt="ASO for Games on Google Play" border="0" data-original-height="667" data-original-width="1000" src="https://2.bp.blogspot.com/-p8WdMtsl_4E/WwQrqpibDYI/AAAAAAAARXQ/dI6t9tSRwmU_6ly4mnqbEPf8EjTrgLSbQCEwYBhgL/s1600/mobile-app-gain-popularity.jpg" title="ASO for Games on Google Play" /></span></div> </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Keeping that into consideration, the opening line of your app description should not just be optimized for the Apple search algorithm but should also be engaging enough for the users to install the app without any second thoughts.</span></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">7. Stay Away from High Search Keywords</span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">Don’t get carried away in the mesh of most searched for keywords when your application is awfully new in the industry. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">For the first few months, even a quarter, aim at keywords that have low competition and low search volumes. </span></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Once you have created a market standing for those keywords, aim for medium search, and medium competition keywords for another quarter before moving to the high volume high competition ones.</span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">The idea is to build a high social credibility before moving on to the next set of keywords. </span></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">8. Make your First Two Screenshots Count</span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">A Storemaven report suggests that over 60% of the users don’t move past the first two screenshots when in the decision cycle of whether to install your app or to let it pass.</span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">So, it is very important to make those two screenshots extremely attention grabbing and at the same time the best description of your application.</span></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;">When finalizing your app screenshots, go with the ones that are -</span></div> <div style="text-align: justify;"> <ul> <li>High Resolution </li> <li>Shows the Best App Features </li> <li>Have a Plain Background to Ensure Easy Readability </li> <li>Uses Annotations and Overlay Text </li> </ul> </div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">9. Localize to Reach Masses</span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">If you look at the app revenue charts, only 31% of the revenue comes from North America while over 41% revenue gets generated from the Asian users. By restricting your app to English, chances are that you will be losing out on a number of users that don’t understand the language but come with a huge revenue potential. </span></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Start with first localizing your app’s codebase and once you are through with that, localize your app title, the keywords that you have selected, and the first lines of the app description. Once you see the conversion rate rising, localize your app’s videos, images, description, reviews, and currency.</span></div> <h3 style="text-align: justify;"> <span style="font-family: inherit;">10. A Special Focus on the App Icon</span></h3> <div style="text-align: justify;"> <span style="font-family: inherit;">Your app icon is the first thing that users notice and base their install decision on. </span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">There are a few time validated app icon design elements that are known for their high attention and high conversion benefits -</span></div> <div style="text-align: justify;"> <span style="font-family: inherit;"><br /></span></div> <div style="text-align: justify;"> <span style="font-family: inherit;">Let’s quickly go through them -</span></div> <div style="text-align: justify;"> <ul> <li>Limited Color Palette </li> <li>Shadow and Transition Effects </li> <li>Line Icons </li> </ul> </div> <div style="text-align: justify;"> <span style="font-family: inherit;">So here were the 10 ways you can up your ASO game to generate maximum conversion and witness a peak in the app install rate. But, know that App Store Optimization is an ongoing process, there will always be new keywords to target, better images and videos to upload, and more competition to study. </span><br /> <span style="font-family: inherit;"><br /></span> <br /> <table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody> <tr><td style="text-align: center;"><img alt="10 Powerful Strategies to Boost Mobile App Downloads " border="0" data-original-height="1500" data-original-width="1200" src="https://2.bp.blogspot.com/-lL15cp4mMQw/WwQrfOInn0I/AAAAAAAARXM/QcWvk3t_u-ck4nTcrkX2IX51eg3O0byxwCEwYBhgL/s1600/The%2B10%2BWays%2BYou%2BCan%2BUplift%2BYour%2BASO%2BGame.jpg" style="margin-left: auto; margin-right: auto;" title="10 Powerful Strategies to Boost Mobile App Downloads " /></td></tr> <tr><td class="tr-caption" style="text-align: center;">10 Powerful Strategies to Boost Mobile App Download</td></tr> </tbody></table> </div> <div style="text-align: justify;"> <span style="font-family: inherit;">However, by implementing these 10 ways, you will already come on top of the mad visibility race every developer is on. </span><br /> <span style="font-family: inherit;"><br /></span> <span style="font-family: inherit;"><br /></span></div> <div class="BSguestauthorbox"> <div class="BSguestauthoravatar"> <img alt="Write For Us" height="90" src="https://2.bp.blogspot.com/-RmGDnRy1Gjo/WwY4typCjXI/AAAAAAAARXw/GgJklT8tKysPPmj51SrwyQEeDbFJfS9lACK4BGAYYCw/s1600/WhatsApp%2BImage%2B2017-10-26%2Bat%2B9.56.29%2BAM.jpeg" width="90" /> <span class="BSguestauthorlabel">Guest Writer</span></div> <div class="BSguestauthorcontent"> <div class="BSguestauthorhead"> <h6> Written by <i>Tripti Rai</i></h6> </div> <div class="BSguestbio"> <div style="text-align: justify;"> <span style="font-family: inherit;"><span style="background-color: white; color: #222222;">Being in the writing business for several years now, Tripti Rai is presently focussing on unfolding the elements that make mobile devices interesting. Currently associated with Appinventiv as a Content Manager, she is keeping herself well read with how lives are about to change in the wake of world entering the Mobile Era and how to prepare the world for the race. When not writing, you can find her slurping chocolate shake in a stray dog’s company.</span> </span></div> <div class="BSguestbio" style="text-align: right;"> <a href="http://www.bloggerspice.com/p/write-for-us-guest-post-for-blogger.html" rel="" target="_blank"><b>Write For Us</b></a></div> </div> </div> </div>

The 10 Ways You Can Uplift Your ASO Game

App Store Optimization is a concept that every developer is already well aware of. It is what we have been vouching for as the secret o...

Keep Reading