5 Essential Tips to Boost Your Content Marketing

<div style="text-align: justify;">Content marketing has become quite a significant part of every marketing campaign. Nowadays, your online presence is just as important as your physical one – and if you are not in people’s “feed,” then it’s like you do not exist! </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">However, if you want to gain high-quality leads, you will have to create the content that will entertain as well as attract many people. In order to do this, you will want to create a great content marketing. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">Today, we take a look at </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;"><blockquote>5 amazing ways in which you can significantly boost your content marketing strategy with little effort! </blockquote></div><div style="text-align: justify;"><br /></div><h2 style="text-align: justify;">1. Know Your Goals </h2><div style="text-align: justify;">We cannot stress this enough. Setting up clear goals, and following through on them, is what separated a good content marketing strategy from a bad one. There are two beginner mistakes that people make when creating their strategy from the bottom up. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">First, they focus on way too many things. They might be chasing more clicks, bigger sales, various keywords, and multiple campaigns. While it is not a bad idea to think about all of these, you will want to set up clear goals for your campaign. Focus on either getting quality leads or increasing traffic, boosting sales or reaching wide with your campaign. Otherwise, you are trying to fight multiple battles – and you will lose them all! </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">Secondly, they do not align their campaign goals with their company goals. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;"><ul><li>What do you want to achieve in five months from now? </li><li>How about a year? </li><li>If you have set up clear goals for this, then perhaps boosting your efforts with a good content marketing strategy will help? </li></ul></div><div style="text-align: justify;"><br /></div><img alt="5 Essential Tips to Boost Your Content Marketing" border="0" src="https://1.bp.blogspot.com/-JtnA9pr37AQ/X0YqQGAnRtI/AAAAAAAAARQ/QqEoxVuSPB8SYme6oEiPtiu9lkR9S6ssQCLcBGAsYHQ/s16000/5%2BEssential%2BTips%2Bto%2BBoost%2BYour%2BContent%2BMarketing.png" title="5 Essential Tips for a Successful Content Marketing Strategy" /><br /><div style="text-align: justify;"><br /></div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">Many people focus on separate things here. For example, they might want their business to grow more clients, but they try to generate more buzz through the strategy. Instead of this, just shift your marketing strategy’s focus on boosting conversion rate, and your numbers will jump up in no time! </div><div style="text-align: justify;"><br /></div><h2 style="text-align: justify;">2. Quality Over Quantity </h2><div style="text-align: justify;">You have probably heard this phrase a thousand times, but it applies to content marketing just as much as it applies to anything else. If you want your content to work in the way you want it to, you will need to put a little effort into creating valuable content. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">First, you will want to ensure that it is fresh and current. People will want to learn new information and discover new ways to achieve their goals. But not only that – you will want to entertain them and win them over. What makes your brand different than your competitors? Show that through the content you create! </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">If you do not have the time for this, try to create a content marketing team. Find good writers and editors who will elevate your content to the next level, and help you gain better leads. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">Luckily, there are dozens of useful programs and tools that can help you manage your content and your team. You can use an editorial calendar, for example, to set up reminders for upcoming content, plan your marketing strategies – and even the platforms you will be posting on! </div><div style="text-align: justify;"><br /></div><h2 style="text-align: justify;">3. Stop Selling and Offer Value Instead! </h2><div style="text-align: justify;">When someone mentions the words “content marketing,” what is the first thing that you think about? Usually, people consider marketing as something that is supposed to sell the product. At some level, this is true. At the end of the day, your business exists to offer a service or a product. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">However, a successful content marketing strategy will put you in the mindset of offering valuable content instead of selling yourself. Try to think like your reader – what is something they would like to read? Then, try to create this. Teach people, offer advice and tips, and quality content, and they will subscribe to your blog. Afterwards, you can target them with other tunnels and marketing methods. </div><div style="text-align: justify;"><br /></div><h2 style="text-align: justify;">4. Know Who Your Audience </h2><div style="text-align: justify;">One of the best ways in which you will be able to create the best content is by knowing your audience. If you do not know who reads your blog, for example, you will not keep them interested for too long! </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">This is why it is very important that you define an audience and target them with your content. You can even have more groups to focus on using different posts. All you need to figure out is how to frame your content to suit the audience segments you have. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">This way, you will also be able to focus on different niches. That is a great way to expand your leads numbers and bring even more traffic to your site. Just ensure you track all of the segments so you can know whom to create content for – and which traffic you can ignore. </div><div style="text-align: justify;"><br /></div><h2 style="text-align: justify;">5. Put the Spotlight on Your Landing Pages </h2><div style="text-align: justify;">We have already mentioned the importance of your blog. This is one of the best ways to create your email list and discover new leads. However, in order to do that, you need to focus on what you are creating – as we already mentioned. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">But different elements of your blog require different kinds of attention. For example, your blog posts are not the same as your landing pages – thus, the different names. And it is the latter that you should focus on the most when running your website. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">As the name suggests, landing pages are the places where you want your visitors to “land” after following a link. You create them specifically for a marketing campaign, and they are the most optimized pages for the keywords you want to target. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;"><blockquote>There are many benefits you can reap from optimizing these pages well. Some businesses report a staggering 60% increase in their revenue, just from the landing page optimization. </blockquote></div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">This is why it is important to explore the topic and learn how to best do this. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">What’s more, it might not be a bad idea to create a variety of landing pages – each for a separate keyword you want to target. Build them up like a puzzle, and you will see your numbers increasing easily!</div><div style="text-align: justify;"><br /></div><div style="text-align: justify;"><br /></div> <div class="writer-profile"> <div class="writer-profile-image" style="width: 150px;"> <img role="presentation" src="http://3.bp.blogspot.com/-QD_W93E5i0I/Xn050CovKwI/AAAAAAAAdGk/J11Hf2ZGU9wpkuflr2Ykya4P5CLwjmntACK4BGAYYCw/s1600/Petar%2BDordevic%2B-%2Bavatar.jpg" style="max-width: 140px;" /> </div> <div class="writer-profile-caption-container" style="max-width: calc(100% - 144px);"> <div class="writer-profile-head"> Peter</div> <div class="quote caption-text"> He is a content writer, a digital agency specialized in B2B Saas. He has a bachelor’s degree in Mathematics and is finishing his master’s degree in General Math. When he isn’t glued to his keyboard writing, he spends time reading epic fantasy and watching sitcoms, as well as learning more about content optimization and online writing. </div> <div class="user-name caption-text"> <a href="http://www.bloggerspice.com/p/write-for-us-guest-post-for-blogger.html" rel="" target="_blank"><b>Write For Us</b></a></div> </div> </div>

5 Essential Tips to Boost Your Content Marketing

Content marketing has become quite a significant part of every marketing campaign. Nowadays, your online presence is just as important as yo...

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Meme Marketing – How Perfect Memes Can Generate Traffic on Your Blogging Site?

<div style="text-align: justify;">When we talk about social media marketing, many marketers undermine the value of engaging with your audience. Social media marketing majorly revolves around putting your message across and making it relevant enough to convince your audience to engage. Whether you prefer directly participating in dialogue or going through the content route, your marketing strategy should be highly engaging of your audience. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">Over time, it has become evident that no matter what size of organization you represent, what industry domain you belong to, or your overall marketing mix, engaging with your audience is a matter of life and death. Your brand can lose its charm within moments if it is not relevant and relatable. </div><div style="text-align: justify;"><br /></div><img alt="Meme Marketing – How Perfect Memes Can Generate Traffic on Your Blogging Site" border="0" src="https://1.bp.blogspot.com/-F40uP9sAj7U/XzcCaF9-CfI/AAAAAAAAAQ8/a7FefWiLCtI-CyWzjJXQDaUq4l5wAdfPwCLcBGAsYHQ/d/Meme%2BMarketing%2B%25E2%2580%2593%2BHow%2BPerfect%2BMemes%2BCan%2BGenerate%2BTraffic%2Bon%2BYour%2BBlogging%2BSite.jpg" title="How To Use Memes to Build EASY Backlinks & Traffic" /><div style="text-align: justify;"><br /></div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">Hence, comprehending the <a href="https://www.bloggerspice.com/2019/11/engage-your-audience-by-blog-writing.html?m=0" target="_blank">value audience engagement holds</a> for social media marketing campaigns, marketers came up with an incredible idea of deploying 'memes.' If you are not living under a rock, then you know what memes are and, over time, what this visual content aid has become. </div> <div style="text-align: justify;"><br /></div><div style="text-align: justify;">According to <a href="https://venngage.com/blog/visual-content-marketing-statistics/" rel="nofollow" target="_blank">visual content statistics</a>, </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;"><blockquote>74% of marketing content now comprises some visual support such as videos, infographics, and memes. A meme's idea is to represent a culture, mindset, trend, or behaviour that a multitude of people can relate to in a light-hearted manner. </blockquote></div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">That is the secret behind why memes go viral so quickly because most of the masses find the humour and relatability factor in it. And given this popularity, it was evident for it to become a marketing tool. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">Let's find out how you can integrate memes in your marketing mix! </div><br /><img alt="How to Use Memes to Increase Your Website Traffic & Backlinks" border="0" src="https://1.bp.blogspot.com/-NVr-tD5uhgw/Xzb-hErmgtI/AAAAAAAAAQg/YB1WhyctbfEHdQ57I7UuWLeSLS5cDVHkgCLcBGAsYHQ/d/Visual-Content-Marketing-Statistics-1.png" title="How to Use Memes to Increase Your Website Traffic & Backlinks" /><div style="text-align: justify;"><br /></div><h1 style="text-align: justify;">Using Memes for Marketing – How to Do It Right </h1><div style="text-align: justify;"><br /></div><div style="text-align: justify;">The following are the top ten ways to use memes for content marketing by integrating them in your blogs. </div><div style="text-align: justify;"><br /></div><h2 style="text-align: justify;">1. Know Your Memes </h2><img alt="How to Use Memes to Increase Your Website Traffic" border="0" src="https://1.bp.blogspot.com/-rU3uw6m_P-4/Xzb-fifFbwI/AAAAAAAAAQU/wkpXWeUFp7gjrZXD5ESWvWNK77XX1-x1ACLcBGAsYHQ/d/Crying-Frog-Meme-06.jpg" title="How to Use Memes to Increase Your Website Traffic" /><div style="text-align: justify;"><br /></div><div style="text-align: justify;">Memes formats can be easy to deploy and even easier to create. However, the concept may seem simple enough, yet it is not. As a blogger, you need to identify and understand the origin of the image that has been used in the meme. The characters depicted to convey the message should not be controversial or have a seemingly problematic background that may put your website in jeopardy. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">In addition to this, a crucial element is that the language needs to very specific. There is this special meme lingo and differentiating phrases that are of high importance to convey the right message through the native meme. If you have a very formal streamlined blogging site, a crude meme would not fit the format. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">For instance, <a href="https://www.latimes.com/politics/la-na-pol-pepe-the-frog-hate-symbol-20161011-snap-htmlstory.html" rel="nofollow" target="_blank">Pepe the Frog</a> was a huge meme back in the day, and many brands marketed their way using the character until it went from being a harmless meme to deplorable alt-right hate symbol. </div><h2 style="text-align: justify;">2. The Meme Should Echo Your Brand Voice </h2><div style="text-align: justify;">Every corporation wants to narrate their brand story through the content they create and strategize. Similarly, memes, although light-hearted is a core central marketing tool being utilized to do the same and being integrated within the blogging content. </div><div style="text-align: justify;"><br /></div> <div style="text-align: justify;"><br /></div><div style="text-align: justify;">It should stick to the brand voice you have developed across your website to convey the right message. Because if you stray away from the brand image you have created over the years and poke light-hearted fun at your audience in the form of a meme that doesn't resonate with them, you have done yourself bad. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">A marketing blogger should instinctively know what content would be <a href="https://www.bloggerspice.com/2019/11/engage-your-audience-by-blog-writing.html" target="_blank">well-received by the brand's audience</a>. It's better to define your brand voice beforehand clearly and how you will use it with a trending meme format to achieve a marketing objective rather than learning it the hard way. </div><h2 style="text-align: justify;">3. Understanding the Value Memes Provide </h2><div style="text-align: justify;">Memes are cheap and widely sharable. As a self-proclaimed meme-enthusiast, I can bet you cannot say the same for any other marketing tool with as much confidence. It is essential to understand the value a single meme can hold for your brand reputation and your website's content. Sometimes so much that it becomes a make or break element for how people engage with your blogs. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">There is no doubt that memes are the most sharable content on the internet in this day and age. The more your meme is shared, the more engagement with your audience can go a long way toward creating brand awareness. For instance, <a href="https://luxe.digital/business/digital-luxury-ranking/most-popular-luxury-brands/" rel="nofollow" target="_blank">big luxury brands like Gucci and Balenciaga</a> understands the value that a meme can have to market their product and doesn't shy away from taking a jab at it. </div><div style="text-align: justify;"><br /></div> <img alt="Using Memes to increase traffic in Social Media Marketing" border="0" src="https://1.bp.blogspot.com/-hv7MtCjncbY/Xzb-fwYHlSI/AAAAAAAAAQc/jr9DUnjOKrI4p_jBHN-HV5PTu6kTHhFsACLcBGAsYHQ/d/Understanding%2Bthe%2BValue%2BMemes%2BProvide.png" title="Using Memes to increase traffic in Social Media Marketing" /><h2 style="text-align: justify;">4. Leveraging Trends </h2><div style="text-align: justify;">The best and easiest way to decide upon which meme to go with is to pick the most recent trend. Leveraging trends to market your newest product launch, a generic advertisement, or just to increase your social media presence is a great way to do it right in a fool-proof way. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">The perspective here is that the trend is already circulating. There is a high possibility that there is already a meme denoting the trend or the origin of getting it started. As a blogger taking the campaign forward, your job is to make it fit your brand story and objective through your content. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">For instance, one of the best examples of an ever-green meme would be that of Simpsons. You can take up any trending scene from the animation and associate your product with one of the characters to create a viral blog post. </div><h2 style="text-align: justify;">5. Memes Should Be Updated and Relevant </h2><div style="text-align: justify;">Many people don't understand that a typical meme does not have a life cycle for many months. If you are planning to milk a meme for more than two weeks, then you are clearly doing it wrong. After a while, you will learn that you are using a stale concept that the audience no longer takes an interest in, and your competitors have steered ahead. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">That is why it is crucial to know when to stop. It is all hunky-dory while all of a sudden, things can go south where you never know how much of the audience can take it and then decides to retire the meme entirely. That is why try to make updated and relevant memes a part of your blogging content. Use a meme until its average life span of merely some days, stretching up to a week and then move on to the next and new one for your proceeding blogs. </div><h2 style="text-align: justify;">6. Remaining Within the Ethical Boundaries </h2><div style="text-align: justify;">The <a href="https://theconversation.com/getting-serious-about-funny-psychologists-see-humor-as-a-character-strength-61552" rel="nofollow" target="_blank">human psychology is at play when we talk about humor</a>. What you consider as a light-hearted jab at someone's cultural perspective might take a turn of events and become unethical for them. Therefore, it is imperative to remain within the ethical boundaries of using a meme as a joke or for fun as a representation of your brand because your brand image is on the line. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">The key to focus here is to put your brand ideology across through your blogs rather than making it a savage retort towards an opposite competitor, religion, or culture. For instance, memes that have racist undertones, racial slurs, deploy sexist jokes or depict a black-face character. All of these are a huge offence on the greater scheme of things, which is entirely unethical, to begin with. </div><h2 style="text-align: justify;">7. Not Overdoing It </h2><div style="text-align: justify;">Just because your most recent marketing campaign was launched through a meme doesn't mean that every marketing aspect from your social media to blogs and general website appearance should be filled with memes. A meme cannot be the epicentre of your marketing campaign. It must definitely be a part of it, but basing off a vital product launch or advertisement over a meme is overdoing it. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">Even though given the popularity of memes, it is a widely sharable and flexible medium. There still is a limit to using it. Your audience should not think of your brand as a joke or take it casually. They should know that jokes apart, you are here to dominate the market and talk business when it comes down to your content's message. </div><h2 style="text-align: justify;">8. Nothing Beats the Original </h2><img alt="Meme Marketing Examples - The Future of Social Media" border="0" src="https://1.bp.blogspot.com/-9SenWZv_MUA/Xzb-fs69wuI/AAAAAAAAAQY/MTpQFbXGEEUjPMz_qHyOLjEcwPGazUA4QCLcBGAsYHQ/d/Nothing%2BBeats%2Bthe%2BOriginal.jpg" title="Meme Marketing Examples - The Future of Social Media" /><div style="text-align: justify;"><br /></div><div style="text-align: justify;">Earlier I mentioned how you deploy an already created meme format. Well, guess what? Nothing beats the original. Ever wondered, all the meme formats circulating must have been conceived by someone, and that is their original idea. So why not can you come up with your own? </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;"><blockquote>Nike and Nickelodeon are some of the major brands that created their own original meme formats. Nike played around with its slogan of "Just Do It!" and created various other funny phrases close to it. </blockquote></div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">Nickelodeon, on the other hand, used one of the most popular cartoon characters, Sponge Bob, to take it up in the meme market. For instance, you are a writing service provider and panning to create your own character or slogan that represents your service line and integrate it into your blogs as a searchable keyword. </div><h2 style="text-align: justify;">9. Deploying Customer Creativity </h2><div style="text-align: justify;">Customer advocacy is a great marketing tactic that has been used by brands time and time again on various occasions to increase customer engagement, participation, and interest in their product or business. A similar tactic can work when it comes to meme marketing. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">However, the key here is that your customers should truly be in love with your brand and well aware of what it represents. Otherwise, this can be a failure if your customers are not of that mark. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">Supposedly, you cannot come up with your original meme template, so you create a contest and engage your customers. Ask them to create a creative meme template around your brand or product and make use of it in a highly engaging blog post. While you don't have to spend a dime in deploying one of the best out of all the submissions, you will be getting </div><h2 style="text-align: justify;">10. Differentiating Between Ill-Cited and Positive Content </h2><div style="text-align: justify;">Finally, one of the most critical factors is to know the difference between ill-cited and positive content. The point here is that where there is good being exploited, there is a wrong side to a trend too. When it comes to memes, they are either a positive, different perspective, usually funny uptake for a matter. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">But on the flip side, there are "<b>dank</b>" memes too. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;"><blockquote>The term dank here refers to an overuse of a passing trend in a weird or dark way, usually in the form of a meme. </blockquote></div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">Such type of content overshadows the good and puts a slightly negative message across. Where some people may find it funny because humour is subjective, most people feel ill at ease and unconvinced with such content. Therefore, make sure your blogs don't integrate any such memes. </div><h4 style="text-align: justify;">Conclusion</h4><div style="text-align: justify;">All in all, memes are not a phase. The content medium has been going on for over a decade now with no signs of slowing down or fading into the oblivion from which it is originated. Memes are here to stay, and as the trend keeps on changing in the market space, many new memes of all types will continue to be created around it. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">Therefore, it is only in the bloggers best interests and the brands they represent to integrate memes, meme formats, and templates for their brand's marketing content and campaigns. But you should be keeping a close watch on remaining within the standard terms and conditions attached to it.</div><div style="text-align: justify;"><br /></div> <div class="writer-profile"> <div class="writer-profile-image" style="width: 150px;"> <img role="presentation" src="https://1.bp.blogspot.com/-Q2jCWSJrtkQ/Xzb84fFQrSI/AAAAAAAAdVo/cJjvQBdGUM4ADnRx-Zj2eRIjvTJkR7o0QCLcBGAsYHQ/s0/Claudia%2Bheadshot%2Bcopy.jpg" style="max-width: 140px;" /> </div> <div class="writer-profile-caption-container" style="max-width: calc(100% - 144px);"> <div class="writer-profile-head"> Claudia Jeffrey</div> <div class="quote caption-text"> She is currently working as a Sr. Digital Analyst at Crowd Writer, an excellent platform that offers <a href="https://www.crowdwriter.com/thesis-service" rel="nofollow" target="_blank">thesis writing service</a>. She is an avid enthusiast of new marketing trends, such as memes and funny video content. She has done significant research on these trends to help the marketing industry grow. </div> <div class="user-name caption-text"> <a href="http://www.bloggerspice.com/p/write-for-us-guest-post-for-blogger.html" rel="" target="_blank"><b>Write For Us</b></a></div> </div> </div>

Meme Marketing – How Perfect Memes Can Generate Traffic on Your Blogging Site?

When we talk about social media marketing, many marketers undermine the value of engaging with your audience. Social media marketing majorly...

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10 Reasons Why Your Business Needs a Sales Funnel

<div style="text-align: justify;">When it comes to your business, you want nothing but the best for it. It is the reason that businesses all around the world are always looking for solutions that can bring sophistication and profits for their business. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">If you own a business and you are about to launch a new product, then this blog is just the thing that you need to read. I've narrowed down some of the reasons that make it important for your new product or an idea to have a sales funnel before you launch it into the market. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;"><br /></div><img alt="Top 10 Reasons Your Online Business Needs A Sales Funnel" border="0" src="https://1.bp.blogspot.com/-8Mx6E48oiMs/XwzVHhQP1MI/AAAAAAAATYE/gOy_DaGKLkkgxr6C1yupI19Sgt1XS5cxACLcBGAsYHQ/d/10%2BReasons%2BWhy%2BYour%2BBusiness%2BNeeds%2Ba%2BSales%2BFunnel.png" title="10 Reasons Why Your Business Needs a Sales Funnel" /><div style="text-align: justify;"><br /></div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">Here you go: </div><div style="text-align: justify;"><br /></div><h2 style="text-align: justify;">01. It Makes Marketing Easier </h2><div style="text-align: justify;">Marketing is the most important and most critical process of any business. More often than not, the fate of your business is dependent on your marketing ideas. What if I tell you that you can make the whole process of marketing easier and simpler with increased chances of success? Yes, you can do it by simply getting sales to funnel for your product that you are about to market. The best part about this is that you don't even have to hire designers to do so. You can simply use a funnel software to get the job done. Check <a href="https://salesfunnelsexpert.com/clickfunnels-pricing/" rel="" target="_blank">clickfunnels pricing </a>to have a better idea. </div><div style="text-align: justify;"><br /></div><h2 style="text-align: justify;">02. Your Content Now Has Purpose </h2><div style="text-align: justify;">A sales funnel gives a purpose to the content that you had in raw form. It instantly shows where you need to make changes and what the flaws are in your plan. Put simply, it helps to give direction to the idea that was in raw form, and you get a better sense of what you need to do to make your idea a success. </div><div style="text-align: justify;"><br /></div><h2 style="text-align: justify;">03. The Risks Reduce to Bare Minimum </h2><div style="text-align: justify;">Any new product or even a new idea comes with a lot of risks. While there is no definite way to tell how successful your idea or product will be in-market, you can definitely reduce the risk. Making a sales funnel can help you in this regard. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">When you have all the information about your new idea or product compiled in funnel form, it instantly gives you an idea about how it is going to turn out. So, it helps to manage expectations and reduce the risk of failure to an extent. </div><div style="text-align: justify;"><br /></div><h2 style="text-align: justify;">04. You Can Better Tell What's next </h2><div style="text-align: justify;">One of the most important reasons that make sales funnel a must-have for your business is that you can have a better idea of what to do next. It means that during the entire procedure of marketing your product right from the point where you conceived the idea, there will not be any stage where you find yourself lost. </div><div style="text-align: justify;"><br /></div><h2 style="text-align: justify;">05. Conversion Rate Improves </h2><div style="text-align: justify;">A sales funnel is not only going to help you, but it'll also help your potential clients. When you have an appealing sales funnel, it shows your dedication to your idea or product. It means that your chances of converting your potential clients into your actual clients, increases. </div><div style="text-align: justify;"><br /></div><h2 style="text-align: justify;">06. Helps to Focus on Right Sales Leads </h2><div style="text-align: justify;">It is important for any business to make sure that they focus and spend their energies on the right kind of leads. If you are wasting your business resources in chasing leads that are not going to end up in the expected business profits, then you must let them go and focus on the ones that have more potential. The good news is that it is not as difficult to do as it sounds. All you have to do is get a sales funnel, and it'll help you in prioritizing the important leads, and then your team can work on them effectively. </div><div style="text-align: justify;"><br /></div><h2 style="text-align: justify;">07. Make Sorting and Ranking Easy </h2><div style="text-align: justify;">To put your focus on the right kind of leads, you must have a proper mechanism to make sure that all the leads that your business is getting are sorted in the right order. A sales funnel will help you solve this problem as it is an effective way to sort and rank all the leads. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">When everything about the business leads is sorted out in a sales funnel, not only will it help to prioritize the leads, but it'll also eliminate all kinds of confusion your marketing team may have. </div><div style="text-align: justify;"><br /></div><h2 style="text-align: justify;">08. Helps to Build Customer Trust </h2><div style="text-align: justify;">When it comes to business, the most important thing is to build customer trust. As the competition out there increases, it is not an easy thing to achieve. Therefore, you can't risk anything because it'll end up bad for your business, as you may lose your clients. So, if doing something as small as getting a sales funnel helps you win the trust of your clients, then you should wait for anything and go for it. </div><div style="text-align: justify;"><br /></div><h2 style="text-align: justify;">09. Increase Lifetime Value of the Project </h2><div style="text-align: justify;">Unlike almost all marketing strategies, a sales funnel is not a one-and-done kind of thing. Instead, it helps to keep your clients in touch and makes sure that they come on your page again and again and shop from you. In other words, it helps you to get the customer's loyalty. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">So, if you want your customers to come back to your page and shop or do business with you again then, getting sales to funnel is a simple, easy, and effective way to get the ultimate customer loyalty. </div><div style="text-align: justify;"><br /></div><h2 style="text-align: justify;">10. It is Reusable and Re-applicable </h2><div style="text-align: justify;">When you get any kind of business solution, the first and the most important thing that you need to check is how practical, reusable, and replicable that solution is. If the business solution is helping you just for one time and in case of any problem in the future, you have to spend money again to get a new solution; then, it is not worth it. However, the good news is that you don't have to worry about it when it comes to a sales funnel, as it is easily reusable and replicable. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">So, what are you waiting for? Get sales to funnel for your business now and see how it helps you in improving your business. </div> <div class="writer-profile"><div class="writer-profile-caption-container" style="max-width: calc(100% - 144px);"> </div> </div>

10 Reasons Why Your Business Needs a Sales Funnel

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Getting Started with Email Marketing

<div style="text-align: justify;">Email marketing has been around for a good reason, and it helps to build a good impression forever. This is the most straightforward and efficient way to communicate, cultivate, and turn your leads into customers, winning games over all other marketing channels.</div><div style="text-align: justify;"><br /></div><div style="text-align: justify;"><blockquote>The very first marketing email was being sent in 1978, led to an increase in $13 million in sales, and has launched what has become one of the most powerful marketing channels to date. </blockquote></div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">Despite its early days, email is not as innovative as other newer platforms such as texting and social media, but it is an efficient way to create an owned audience with results. </div><div style="text-align: justify;"><br /></div><h1 style="text-align: justify;">What Is Email Marketing? </h1><div style="text-align: justify;"><br /></div><div style="text-align: justify;">Email marketing is a hugely successful method of sending out emails to clients and customers. Efficient emails for marketing turn prospects into consumers and make one-time buyers into devoted, crazed fans. </div><div style="text-align: justify;"><br /></div><div class="separator" style="clear: both; text-align: center;"><img alt="Email Marketing Made Simple: A Step by Step Guide" border="0" data-original-height="1200" data-original-width="800" src="https://1.bp.blogspot.com/-zSV1w5K9HQA/XtgiPnW3KAI/AAAAAAAATU8/72Uh-fgxcYMo8a4q_U3DO05t8rz5OqAowCK4BGAsYHg/d/Getting%2BStarted%2Bwith%2BEmail%2BMarketing.jpg" title="The Ultimate Guide to Email Marketing" /></div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">This article is for those who are prepared to devote to email marketing. If you are unaware, you might even want to read our guide on whether you need to build a RIGHT NOW email list! </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">Then let us dig into the detailed <a href="https://www.bloggerspice.com/2019/04/best-email-marketing-services-compared.html" target="_blank">email marketing</a> guide. </div><div style="text-align: justify;"><br /></div><h1 style="text-align: justify;">The Importance of Email Marketing </h1><div style="text-align: justify;"><br /></div><div style="text-align: justify;">If you want to know why email marketing is so essential for your business, then the simple answer would be Email is simply the best way to make sales online. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">Even after the rise of social media and unsolicited spam messages, which by the way is never a successful marketing technique, messages remain the most effective way of managing leads and transforming them into clients. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">There are several rationales about why email marketing should be one of your primary concerns, but here's the top 5: </div><div style="text-align: justify;"><ol><li>Email is the primary medium of contact. Approximately 99 percent of consumers regularly check their email. So email is the best medium of communication than other means. </li><li>You own your mailing list. Anytime for any reason, and without any warning, your social media profile, along with all your fans and posts could be terminated or removed on any social media site. You do own your email address, however. Nobody else can take away such leads. </li><li>The email actually converts better than any other medium. People who buy email-marketed products spend over 140% more than those who don't receive email offers. In fact, email marketing has a 10 fold return on investment. That is gigantic! Moreover, if you consider if social media turns, even more, think again: An email's assessed value is four times higher than the social media value. </li><li>It is fast, it is efficient, and it is affordable. <a href="https://www.bloggerspice.com/2016/06/mailerLite-email-marketing-tool-for-list-building.html" target="_blank">Email marketing</a> enables business owners to target a significant number of consumers at the cost of almost nothing per text. That makes it a better option for small and medium businesses on a budget than conventional marketing outlets such as TV, radio, or direct mail. You don't need to take our claim for this. Shop.org conducted a joint study and Forrester Research found that Email marketing found to be among 85 percent of US retailers the most successful strategies for customer acquisition. </li><li>Everyone is prepared to do something with an email, whether you know it or not-respond, forward, click-through, sign-up, or even buy straight. Just think about it! </li></ol></div><div style="text-align: justify;">By default, email is transformational, and you can use it to direct traffic to your website and eventually drive sales.  For your small business or startup marketing plan as a whole, email marketing will allow you to see the growth rates straight away. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">That involves not only sending out newsletters but also using the customers' triggers-based email automation. </div><div style="text-align: justify;"><br /></div><h1 style="text-align: justify;">How To do Email Marketing? </h1><div style="text-align: justify;"><br /></div><div style="text-align: justify;">Wondering where to get the email marketing started? Email marketing consists of a variety of different parts. However, that doesn't mean it is complicated. </div><h2 style="text-align: justify;">1. Create an Email Marketing Strategy </h2><div style="text-align: justify;">Each customer receives many emails daily. That means that if you don't take steps to create a plan, your emails would get buried in crowded mailboxes or, worse, would be sent to the spam folder. </div><h2 style="text-align: justify;">2. Define the Audience </h2><div style="text-align: justify;">An efficient mail is an important email. Start with your customer persona like anything else in marketing, consider what they really want, and tailor your email campaign to suit the needs of your audience. </div><h2 style="text-align: justify;">3. Build a Way in Which People can Sign Up </h2><div style="text-align: justify;">You have got to contact people, right? An email list is a community of users that allowed you to send relevant content to them. You need many ways to get the potential to opt-in to receive your emails to create the list. </div><h2 style="text-align: justify;">4. Consider the form of an Email Campaign </h2><div style="text-align: justify;">You can start by collecting data from different types of email campaigns that operate, and then you can determine which one is better for your audience. They can also set up separate lists for various email forms, so clients and prospects can only sign up for the emails vital to them. You can spiceup your email form by using <a href="https://unlayer.com/blog/7-email-templates-you-need-now" rel="nofollow" target="_blank">email templates</a>. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">For conducting an email campaign, you should select an appropriate email service provider those who have the following features: </div><div style="text-align: justify;"><ul><li>CRM application with scope for segmentation </li><li>Good standing with providers of Internet service </li><li>An Email Service Provider (ESP) with a positive reputation </li><li>Types, landing pages, and CTAs are simple to create </li><li>Automatization </li><li>Simple ways of adhering to email regulations </li><li>Power to check the emails break </li><li>Integrated Analytics </li><li>Data available for download </li></ul></div><h2 style="text-align: justify;">5. Growing Your Email List </h2><div style="text-align: justify;">You can grow your email list by offering free content to your readers. This is known as a giveaway, and in exchange for the giveaway, you can collect the email address from your audience. To create a giveaway, you don’t have to spend money; instead, you can put minimal effort to create by yourself. You can offer the following things to attract readers to subscribe to your blog or website: </div><div style="text-align: justify;"><ul><li>Ebooks </li><li>Coupon </li><li>Deals </li><li>A cheat sheet with tips and resources </li><li>Case studies or White papers </li><li>A webinar </li><li>Quizzes or a self-assessment </li><li>Free trials or samples </li><li>A free quote or consultation for free </li></ul></div><h4 style="text-align: justify;">Concluding </h4><div style="text-align: justify;">When a reader reads your post to the end, it's reasonable to conclude that they've enjoyed the reading. So, why don't you ask them to sign up and make sure they 're never missing out on content coming up? </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">End-of-post opt-ins are a perfect way to catch subscribers in an environment where even the most brands seldom have a call-to-action other than asking visitors to comment and share. Furthermore, provide your opt-in email with a visual call to action. </div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">If you have a content upgrade provided in context on a particular subject with the post in question, you can certainly see an increase in the conversions.</div>

Getting Started with Email Marketing

Email marketing has been around for a good reason, and it helps to build a good impression forever. This is the most straightforward and eff...

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How to Become a More Productive Blogger in 4 Simple Steps?

<div style="text-align: justify;"> You start with an amazing blog idea. It is sure to generate a lot of traffic and you just know that it will grab the attention of everyone. Or maybe you just have something to share with the world, and you cannot stand holding it in any longer.</div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> So, you set up a blog and get it rolling. You are posting regularly, and people are visiting your blog. All of this works fine for some time. However, the moment you hit the first bump, you might feel like things are quickly starting to fall through. </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> The system you set up just doesn’t work anymore, and you don’t feel motivated to write another word!</div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> Productivity is a big problem for a lot of people – both in the world of business and art. Many things might plague you and stop you from creating something on your blog. You might have a terrible case of procrastination, you might be suffering from a writer’s block, or you just might feel like there is no new content to write about. </div> <div style="text-align: justify;"> <br /></div> <img alt="10 ways to be a more productive blogger in 2020" border="0" src="https://1.bp.blogspot.com/-g4LrJc6fWX4/Xn076jZk2cI/AAAAAAAAAOc/XoqqY-54FpYaN5QckcRnXq1K8LQMD05MACLcBGAsYHQ/s1600/How%2Bto%2BBecome%2Ba%2BMore%2BProductive%2BBlogger%2B4%2BPowerful%2BTips.jpg" title="How to Become a More Productive Blogger in 4 Simple Steps?" /><br /> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> What’s more, </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> when you pull the blogging curtain back and look behind it, you might realize that there are a lot of parts to running a blog. It can even look like running a business! So, as in business, there are ways to become a more productive blogger, too. </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> How can you do that? By following our suggestions!</div> <div style="text-align: justify;"> <br /></div> <h2 style="text-align: justify;"> 1. Get a Schedule that Fits you and Stick to It</h2> <div style="text-align: justify;"> One of the main things that you can do – no matter how obvious it is – is to create a schedule. This should apply to when you post – but also about when you write for your blog. </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> The math is simple – people are different. And so, not everyone will be productive at the same time of the day. Someone is a morning person while others are night owls. Some prefer writing in the afternoon after they had a good meal. </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> It’s all about biology and when your brain starts working in this direction.</div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> So, the first step is to think about yourself and your activities. When do you feel most motivated to write? </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> This is the time at which you will be a more productive blogger – simply by wanting to do it! Once you figure out what this time is, try to make a schedule of activities around this time. </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> You will want to cancel anything else you might have so as not to rush yourself, or you will want to put relaxing things before writing so that you enter the mood with ease. </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> There are many useful tools that you can also use for creating a schedule, as well. Nifty, for example, is a great new <a href="https://blog.niftypm.com/what-is-the-alternative-to-wunderlist-after-shutting-down-in-2020-8ea7e8e7ef2" rel="nofollow" target="_blank">Wunderlist alternative in 2020</a> which offers you a chance to create and modify your schedules with ease. </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> Not only that, but you can keep also monitor your writing progress which you can use as an additional motivation factor to become a more productive blogger!</div> <div style="text-align: justify;"> <br /></div> <h2 style="text-align: justify;"> 2. It’s About Making Writing a Daily Habit</h2> <div style="text-align: justify;"> At this point, you might ask why you need this schedule. Well, if you did not notice by now, people are creatures of habit. So, just setting your schedule is not the end. It is only the first step to you becoming a productivity machine!</div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> Next, you will need to respect your schedule and uphold it. By doing this every day, you will create a habit of it. </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> Then, you will not even need a clock or an alarm – you will just feel the need to sit down and write at the same time! This way, you will be able to create a piece of writing every day!</div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> A good exercise for this is to start small. Many famous writers advise you to begin with 10 minutes per day and then work to expand. However, the important rule is to keep all distractions away for these 10 minutes. </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> All you need is a piece of paper and your mind. Once you start, do not stop writing. Do not think about it. Just write – you will have time for editing much later. </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> After some time, you can expand these 10 minutes even a little – to 11 minutes, for example – and work towards getting longer periods into your schedule.</div> <div style="text-align: justify;"> <br /></div> <h2 style="text-align: justify;"> 3. Say Goodbye to Distractions to Become a More Productive Blogger</h2> <div style="text-align: justify;"> We already mentioned that procrastination is one of the biggest threats to productivity. Somehow, there is always something drawing your attention away from the work that you should be doing. </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> Sadly – this is usually technology. And while some people can easily work with their TVs running in the background – some might even find it essential – others need complete silence to prosper.</div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> Just like with your perfect time, it is up to you to figure out what kind of person you are. However, there is one thing that is the same for both types of people – you should not spend half of your time looking at the phone. </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> Somehow, it is when we start writing that everything seems to be happening on social media. But in order to really be more productive, you need to completely isolate yourself.</div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> So, if you are a person who needs silence, find a quiet environment. This can be a room in your home or just a part of the room where you can have the most focus. </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> Turn your phone off. Get your dog or family into another room. Just be with yourself and your words, and you will be writing amazing blog posts in no time.</div> <div style="text-align: justify;"> <br /></div> <h2 style="text-align: justify;"> 4. Finally, Set your Priorities Straight</h2> <div style="text-align: justify;"> When blogging, many people do not understand where your priorities lie. Already we have scratched the surface of this machinery called “running a blog” and just how many parts it has. However, you should ask yourself why you are blogging. </div> <div style="text-align: justify;"> <br /></div> <blockquote class="tr_bq" style="text-align: justify;"> What are your goals? Is it to meet like-minded people or share experiences? Do you want to make money and sell your product or service, or do you just want to create a platform for this possibility? </blockquote> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> Finding the reason behind your blog is a huge factor in deciding just how productive you will be.</div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> Afterward, you should follow the Pareto Principle – or the 80/20 rule as it is usually called. It says that 80% of your results will come from just 20% of your activity. </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> Practice shows that this gap is even wider – it can go up to 90/10! This just means that with only a little work, you can get a lot of results. However, you need to decide what moves your business.</div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> Just like that, you should decide what constitutes as “spinning your wheels” for your blog – and doing nothing. Be brutally honest with yourself. You don’t need to cut these activities out if you enjoy them – but do focus on once that serves your priorities.</div> <div style="text-align: justify;"> <br /></div> <h4 style="text-align: justify;"> Conclusion</h4> <div style="text-align: justify;"> These are the ways, you will be making high-value content in no time. In return, this content will draw more audience, which will build your rapport and enable you to sell your product or service. </div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> In the end, you will become an authority in your topic along with becoming a more productive blogger.<br /> <br /> <br /></div> <div class="writer-profile"> <div class="writer-profile-image" style="width: 150px;"> <img role="presentation" src="https://3.bp.blogspot.com/-QD_W93E5i0I/Xn050CovKwI/AAAAAAAAdGk/J11Hf2ZGU9wpkuflr2Ykya4P5CLwjmntACK4BGAYYCw/s1600/Petar%2BDordevic%2B-%2Bavatar.jpg" style="max-width: 140px;" /> </div> <div class="writer-profile-caption-container" style="max-width: calc(100% - 144px);"> <div class="writer-profile-head"> Petar Djordjevic</div> <div class="quote caption-text"> The content writer at Nifty, leading project management tool. Petar Djordjevic is also a Math student working to become a professional novel writer. In the meantime, he is learning about online writing, content optimization and ways to boost client’s website users’ experience. </div> <div class="user-name caption-text"> <a href="http://www.bloggerspice.com/p/write-for-us-guest-post-for-blogger.html" rel="" target="_blank"><b>Write For Us</b></a></div> </div> </div>

How to Become a More Productive Blogger in 4 Simple Steps?

You start with an amazing blog idea. It is sure to generate a lot of traffic and you just know that it will grab the attention of everyone....

Keep Reading