There are many ways that we can build link but Google spotting one by one as risky for SEO. Few days ago Google's spam sheriff released video about widget link scam and yesterday another video has published for encouraging and noticing webmaster. All of those are for a safety guideline to link building for our website.
Google’s Matt Cutts released a video 29th January 2014 for answering question of Deepika from India. The question was as follows-
''Links from relevant content in article directories — Seen as good or bad? eg. I link my beauty website from a cosmetic surgery article on say, Ezine? Would you do that?"
Matt Cutts simply responded the answer that he don't recommendation to use links through Articles Directories.
So don’t Try To Build Links this way because there may have any hidden penalty or Google will introduce soon.
Matt Cutts first tweeted question answer on his official twitter profile then he has released the video on YouTube.
We know that Search engine optimization rules always changeable, formerly article submission was a great tactics to build link but this may hamper our site rank. Though the major search traffic we receive from Google search engine so webmaster should be careful about this link building tactic.
The probable reason, link scammer using of different article directory to build their link. And many webmaster resubmit same article to all directory. Anyway from now we should become more conscious about link building. Otherwise our blog or website may get penalty by Google and eventually that will cause of dropping traffic and rank.